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Junior Marketing Strategist bei Dean Dorton

Dean Dorton · Fort Wright, Vereinigte Staaten Von Amerika · Onsite

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Marketing Fort Wright, Kentucky Lexington, Kentucky Louisville, Kentucky Raleigh, North Carolina Indianapolis, Indiana

Description

 

About Dean Dorton

Dean Dorton’s team makes up one of the largest advisory firms in the United States. We thrive when you thrive! We are here to help you succeed in every step of your development and career as you work with nationally recognized experts in a recognized best place to work.

 

About Marketing

Dean Dorton’s Marketing team plays a critical role in driving growth, visibility, and strategic positioning for the firm. Through thoughtful storytelling, targeted campaigns, and cross-functional collaboration, we help elevate our brand and build meaningful relationships with clients and communities across all industries we serve.

 

About the Role

The Junior Marketing Strategist is responsible for leading the development and execution of industry-specific marketing strategies that enhance brand awareness, generate leads, and position Dean Dorton as a thought leader across multiple sectors. This role requires a strong strategic mindset, exceptional communication skills, and the ability to collaborate across departments to align marketing efforts with business goals.

 

Essential Duties & Responsibilities

 

§        Lead and contribute to marketing strategy and execution, requiring a variety of tasks that may include:

  • Develop and implement comprehensive industry-specific marketing strategies in coordination with marketing leadership
  • Lead integrated marketing plans including digital campaigns, events, content marketing, sales enablement, and more
  • Guide content development (case studies, blog posts, whitepapers, etc.) and ensure consistency with brand standards and industry insights
  • Conduct research on industry trends and competitor activity to inform strategy
  • Use analytics tools to evaluate campaign performance and adjust strategies to optimize results

 

§        Demonstrate collaboration, leadership, and initiative, requiring a variety of behaviors that may include:

  • Build strong relationships with business line leaders, sales teams, and service directors to align marketing strategies with business objectives
  • Serve as the marketing liaison to internal departments, ensuring ongoing alignment and communication
  • Collaborate closely with the full marketing team to deliver cohesive, high-impact campaigns
  • Communicate clearly and persuasively to stakeholders across the firm
  • Show initiative, adaptability, and accountability in all aspects of campaign execution

 

§         Contribute to the overall growth and development of the marketing team

§         Mentor junior team members and participate in knowledge sharing and training  

§         Represent Dean Dorton at industry events, conferences, and sponsorships

§         Participate in internal process improvements and team development initiatives

 

Experience & Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field
  • 5+ years of experience in strategic marketing roles, preferably within a multi-industry business services environment
  • Experience developing and executing successful marketing strategies and integrated campaigns
  • Strong understanding of digital marketing, content strategy, and lead generation tactics
  • Proficiency in marketing automation tools, CRM systems, and analytics platforms
  • Exceptional verbal and written communication skills
  • Ability to manage multiple projects and engage with stakeholders at all levels
  • Industry knowledge preferred but not required
  • Willingness and ability to travel as needed

 

Software & Tools

  • CRM and marketing automation platforms (e.g., HubSpot, Salesforce, or similar)
  • Analytics tools (e.g., Google Analytics, PowerBI)
  • Project management tools (e.g., Asana, Monday.com)
  • Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)
  • Content management systems and design collaboration platforms (e.g., WordPress, Canva, Adobe Creative Suite – optional)

 

Travel:

This position requires occasional travel to Dean Dorton offices and industry events.

 

The Fun Stuff     
Work isn’t all work! We want to make your experience at Dean Dorton a great one. From your health and happiness to your long-term satisfaction, we focus on YOU! A few highlights are listed below:    
  • Health insurance – medical, vision, dental 
  • Unlimited PTO 
  • Paid family leave, medical leave, and maternity/paternity leave programs. 
  • Retirement benefits – 401(K) match and best-in-class automatic profit sharing 
  • Telemedicine, mental health resources, and wellness program reimbursement 
  • Life insurance and disability insurance 

 

This job description is intended to describe the general nature and level of work being performed by team members assigned to this position. It is not intended to be an exhaustive list of all responsibilities, duties, and skills required. Additionally, responsibilities and duties may vary depending on business needs and individual circumstances. Dean Dorton is an equal opportunity employer.

 

Recruiters: We do not accept unsolicited resumes from any source other than from the candidates themselves. Any agency or independent recruiter must have a signed agreement with us before presenting candidates. Submission of unsolicited resumes without a signed agreement will not create any obligation on our part.  
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