Lead Generation Manager bei None

Lead Generation Manager – CX / Contact Center / BPO

Location: Remote 
Department: Business Development

About the Role

We are seeking a results-driven Lead Generation Manager to own the strategy and execution of multi-channel lead generation for our CX and BPO business. This role is critical to fueling our sales pipeline by identifying, attracting, and qualifying high-value prospects in the customer experience and contact center industry.

The ideal candidate is equal parts strategist and executor – skilled at designing campaigns that resonate with decision-makers and at building the processes that consistently deliver qualified leads to our sales team. You will be a bridge between Marketing and Sales, ensuring a smooth flow from interest to opportunity.

Key Responsibilities

• Campaign Strategy: Develop and execute integrated multi-channel campaigns to attract new B2B prospects in the CX and contact center industry.
• Lead Qualification: Research, identify, and qualify prospects against the ideal customer profile, ensuring they are sales-ready before handoff.
• Pipeline Management: Maintain a steady flow of qualified leads into the sales funnel to meet revenue goals.
• Cross-Functional Collaboration: Align with other departments on messaging and content, and coordinate with sales on lead handover, follow-up, and pipeline health.
• Performance Tracking: Manage CRM and lead databases, measure campaign performance, and provide insights for continuous optimization.

Essential Skills and Knowledge

• Demand Generation Expertise: Proven experience in B2B lead generation using digital advertising, content marketing, email, LinkedIn outreach, and other inbound/outbound tactics.
• Sales Funnel Acumen: Deep understanding of the buyer’s journey, especially in high-consideration B2B sales.
• Market Research: Ability to analyze industries, accounts, and buyer personas to uncover opportunities.
• Data-Driven Approach: Strong skills in CRM use, lead scoring, campaign analytics, and reporting.
• Collaboration & Communication: Able to partner effectively with teams to meet shared targets.

Qualifications

• 3+ years of experience in B2B lead generation, ideally in CX, contact center, SaaS, or BPO industries.
• Experience with CRM and marketing automation tools 
• Strong analytical mindset with proven ability to turn data into actionable insights.
• Excellent written and verbal communication skills.
• Self-starter who thrives in a fast-paced, growth-driven environment.

Starting salary: $80,000