Campaign Marketing Manager bei None

The Marketing & Campaign Manager is responsible for providing an amazing patient experience through all digital platforms, including (but not limited to) Company websites, digital advertising, email, SMS, outreach and more. The incumbent must have a growth mindset, be passionate in the pursuit of excellent brand experiences, and enjoy implementing scalable solutions that can drive success across multiple business lines and for our patients. This position is 100% remote. 

Responsibilities: 

• Manage campaign operations from setup through to post-campaign effectiveness reporting using systems like Salesforce Marketing Cloud, Salesforce Campaigns and more. 
• Develop and drive campaign operations processes including "speed to lead" initiatives to ensure proper setup, flow, and follow up for campaigns and programs
• Identify and create new campaign templates and ideas that could be scaled across our network of practices and family of brands
• Own performance and strategy of website forms (hosted via 123FormBuilder) and other conversion points
• Create and maintain training and documentation on marketing systems 
• Maintain the company email marketing calendar and create, test, and send email campaigns via Salesforce Marketing Cloud for the Inception family of brands
• Implement website edits and identify areas of optimization via A/B testing
• Iterate with key stakeholders to improve and maintain dashboards with accurate lead source and campaign reporting
• Fulfill ad-hoc reporting requests for global marketing organization and identify opportunities for improvement across a variety of marketing channels
• Other duties as assigned 

Education and/or experience required: 

• Bachelor's Degree or higher in marketing or related field
• Minimum of 3 years of experience working in marketing and with marketing automation tools, preferably for a healthcare or technology company
• Minimum of 3 years of experience building and creating email + SMS campaigns in Salesforce Marketing Cloud
• Minimum of 3 years of experience managing campaigns and working with Salesforce Sales Cloud
• Proficient in Microsoft tools (Excel, PowerBI, Word, PowerPoint, etc.)
• Familiarity with Freshpaint and 123FormBuilder not required but highly preferred

Why You'll Love Working Here – Our Amazing Benefits:

🌟 Comprehensive Health Coverage: Medical, dental, and vision plans for our full-time employees, along with complimentary basic life insurance, Employee Assistance Program, and long-term disability insurance. FREE or low-cost employee only healthcare coverage option is also available.
👨‍👩‍👧‍👦 Family Building Support: Take advantage of our comprehensive fertility benefits, adoption assistance, and surrogacy support to help grow your family.
🤱 Paid Parental Leave: Generous maternity, paternity, and partner leave so you can focus on what matters most.
🌴 Plenty of Paid Time Off: Start with 18 days of PTO annually and enjoy 11 paid holidays, including one floating holiday to use as you choose!
💼 Retirement Ready: Invest in your future with our 401(k) plan, featuring a competitive company match and full vesting after just 2 years.
💳 Lifestyle Spending Account: Access a company-funded account to reimburse expenses that boost your physical, financial, and emotional well-being.
💚 Health Savings Account (HSA): If eligible, enjoy regular employer contributions to your HSA with every paycheck.
🙌 Rewards for Connections: Earn extra money with our Employee Referral Program—your network is invaluable!
📚 Growth Opportunities: We support your career with continuing education reimbursement and dedicated time off for professional development.
🧘 Premium Calm Health Subscription: Enjoy a free premium Calm Health app subscription to support your mental wellness.
💡 Emotional & Work-Life Support: Through our Employee Assistance Program (EAP) with SupportLinc, you'll have access to emotional well-being and work-life resources whenever you need them.
🐾 Extra Peace of Mind: Explore additional coverage options including Accident, Critical Illness, Hospital Indemnity, and Pet Insurance, to suit your needs.