Key Account Marketing Manager bei Accelentertainment

About Us

Accel Entertainment, Inc. (NYSE: ACEL) is a growing provider of locals-focused gaming and one of the largest terminal operators in the United States, supporting more than 27,000 electronic gaming terminals in over 4,300 third-party local and regional establishments across ten states. Through exclusive long-term contracts, Accel serves licensed non-casino locations including bars, restaurants, convenience stores, truck stops, gaming cafes, and fraternal and veteran establishments. Accel also owns and operates brick and mortar casinos and a racino venue.

Accel provides its local partners with a turnkey, full-service, capital-efficient gaming solution that encompasses manufacturing, content, payments, loyalty, 24/7 customer service, data analysis and reporting, and cash logistics. The Company’s racino, Fairmount Park Casino & Racing, opened in April 2025 and features over 270 electronic gaming machines, food and beverage amenities, a sports book, para-mutuel betting and 55 days of thoroughbred horse racing a year. For more information, please visit www.accelentertainment.com.

Job Description:

SUMMARY

We’re seeking a strategic, creative, and relationship-driven Marketing Manager who excels at the intersection of strategy, storytelling, and execution. In this role, you’ll serve as a trusted marketing partner — helping businesses grow, engage their customers, and differentiate themselves in competitive markets. You’ll transform ideas into actionable strategies — from impactful signage and promotions to seasonal campaigns and tailored marketing programs that deliver measurable results. By combining big-picture thinking with precise execution, you’ll provide a white-glove service experience that ensures every partner feels supported, inspired, and set up for success.

DUTIES AND RESPONSIBILITIES

• Be the marketing partner accounts rely on – understand their goals, challenges, and audiences, then deliver customized strategies that move the needle.
• Design and deliver full-scale campaigns – from signage and promotions to seasonal themes and loyalty initiatives, creating marketing that captures attention and drives measurable results.
• Keep relationships strong – act as the go-to liaison for key stakeholders, providing proactive updates, campaign recaps, and forward-thinking recommendations.
• Turn insights into action – analyze campaign data, customer behavior, and competitive trends to sharpen strategies and unlock new opportunities.
• Collaborate across teams – work seamlessly with sales, product, creative, and regional partners to align goals and ensure flawless execution.
• Bring the “wow” factor – oversee everything from signage and promotional kits to digital content, ensuring each deliverable feels fresh, impactful, and on-brand.
• Keep ideas flowing – lead brainstorms, introduce seasonal concepts, and explore new marketing tools or channels that give accounts an edge.
• Be the growth driver – tie marketing strategies to sales objectives, ensuring partners see clear ROI and elevated customer engagement.
• Coach and inspire – mentor Marketing Coordinators, lead trainings, and cultivate a culture of creativity, accountability, and results.
• Stay ahead of the curve – conduct market research and competitor benchmarking to keep strategies innovative and relevant.
• Own the details – manage vendors, timelines, and budgets to ensure quality and efficiency while never losing sight of the bigger vision.
• Champion storytelling – craft compelling presentations, recaps, and marketing materials that highlight results and spark excitement.
• Spot and seize opportunities – proactively pitch new campaigns, co-branded promotions, or experiential activations that keep accounts engaged and growing.
• Be flexible and curious – jump into special projects, test new ideas, and help shape the future of account marketing at Accel.

QUALIFICATIONS

• Bachelor’s degree in marketing, Business, Communication, or a related field.
• 5+ years in marketing with a focus on strategic planning, campaign development, and key account management.
  • Preferably in the gaming, hospitality, or entertainment industries.
• Ability to work on site from our Burr Ridge office 4 days/week.
• Strong analytical skills with a proven ability to use data to inform marketing strategies.
• Excellent verbal and written communication skills, with proficiency in public speaking and the ability to present effectively.
• Demonstrated ability to manage multiple projects, meet deadlines, and collaborate with cross-functional teams.
• In-depth understanding of customer needs and the capability to deliver tailored marketing solutions.
• Ability to think creatively and implement effective promotional strategies.
• Proficient in Salesforce, Microsoft PowerPoint, and Office Suite
• Ability to prepare reports and business correspondence.
• Organizational and analytical skills, able to manage priorities and workflow effectively.
• Ability to work independently and collaboratively within various teams
• Versatility and adaptability to changing priorities.
• Capacity to maintain friendly, professional relationships with customers across diverse settings.
• Willingness to travel within the state of Illinois as required.

PHYSICAL DEMANDS AND WORK ENVIRONMENT

• Calculate figures and amounts.
• Required to travel and have overnight hotel stays.
• Sit for prolonged periods.
• Occasionally required to stand.
• Continually required to utilize hand and finger dexterity.
• Occasionally required to climb, balance, bend, stoop, kneel or crawl.
• Continually required to talk or hear.
• Specific vision abilities required for this job include [close vision, distance vision, peripheral, depth, and ability to adjust or focus]
• Utilize visual acuity to operate equipment, read technical information, and/or use a keyboard.
• The noise level in the work environment usually is moderate.

The above is intended to describe the general content of, and requirements for, the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Base Pay Range:

$65,000 - $95,000

Voluntary full-time employment benefits include medical, dental, and vision; life, AD&D, critical illness, and hospital insurance; short and long-term disability; identity/legal protection; as well as access to FSA and HSA accounts. Full and part-time employees are eligible to contribute to traditional and/or Roth 401(k) plans. Our Employee Assistance Program (EAP) offers counseling for a multitude of topics including (but not limited to) mental health, finances, adult care, disability, and grief.

Accel Entertainment is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.