Hybrid Multi Media Advertising Account Executive bei Cumulus Media New Holdings Inc.

Company Overview:

CUMULUS | Allentown, PA Our local stations in the Greater Lehigh Valley & Pocono, PA area includes WLEV FM - 
100.7, WODE-FM - The Hawk, 94.7 FM/WEEX - FOX Sports, WCTO FM/WWYY FM - CAT Country 96 & 107.1 
plus CAT Country is also home to the Philadelphia Eagles Radio Network and Penn State Football on WWYY. The 
cluster radio stations reach nearly a half of a million listeners on a weekly basis. C-Digital is our portfolio of Digital 
Advertising Products for Local Businesses. 

 

Position Overview:

Cumulus Media is hiring exceptional candidates to join our Local Advertising Sales Team as Multi-Media Advertising 
Account Executives. Cumulus Media hires passionate, outgoing, motivated, goal oriented, organized, customer-focused 
problem solvers who have great communication skills and a desire to WIN in a highly competitive, fast paced sales 
environment. Cumulus Media provides our teams with great products to sell, terrific training tools to help you succeed, 
and a sales system and culture where you can realize your full potential. 

Cumulus Media offers coordinated RADIO and DIGITAL solutions to our clients that deliver Results and Return on 
Investment. Cumulus Media targets thousands of local businesses and introduces these companies to our large 
audiences and community of consumers. We can reach potential customers for local businesses ON-AIR, ON-LINE and 
ON-SITE. 

Key Responsibilities & Qualifications:

 

The Account Executive identifies and develops new business opportunities; grows existing client relationships; offers
solutions that help clients achieve their business goals; closes business and meets or exceeds set sales targets.

 

• Able to identify client business needs by gaining a deep understanding of their goals, objectives, and processes
  as well as their external environment including key market and consumer trends to proactively develop
  customized advertising solutions to meet client objectives.
• Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and
  closing.
• Beyond our broadcast products, have strong familiarity and become full versed in selling both Cumulus’ station
  digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to
  deliver a complete marketing solution to advertisers
• Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or
  other means to build and maintain a full pipeline of sales prospects.
• Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular
  reports regarding sales, pipeline lists, forecasts, and competitive analysis.
• Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the
  marketplace.
• Think creatively and generate original ideas.

Requirements & Qualifications:

• Proficient in Microsoft Office suite, social networking platforms and CRM tools
• Excellent communication skills
• Experience developing new business relationships in an outside sales role
• Excellent presenter to clients of sales opportunities and post-sale successes
• Strong understanding of lead generation and ability to connect with viable prospects.
• Comprehension of sales metrics to fill a sales funnel and robust pipeline of residual business.
• Positive attitude with the willingness to get beyond comfort zone to grow professionally.
• High energy and passion for the job
• Flexible and creative
• Digitally savvy
• 1-3 years in Media Sales background preferred.
• Bachelor's Degree in Business, Marketing or related field is preferred.

What We Offer:

• Competitive Pay
• Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

 

For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/

 

 

 

EEO Statement:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

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