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Hybrid Marketing Manager (all genders) (Cologne, Associate, DE) bei HRS Group

HRS Group · Cologne, Deutschland · Hybrid

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DESTINATION SOLUTIONS AS A COMPANY

We at Destination Solutions are the market-leading B2B platform for vacation rentals and simplify the day-to-day work of vacation rental agencies, destinations and private landlords in Germany, Austria and Switzerland.

Destination Solutions is part of the globally acting HRS Group. HRS is reinventing the way businesses and governments work, stay and pay in today’s dynamic global marketplace. HRS’ advanced platform technology is extending its reach beyond hospitality to meetings, office space management, payment efficiency and crisis recovery.

More information at https://www.ds-destinationsolutions.com/

BUSINESS UNIT

The marketing department at Destination Solutions develops effective strategies to attract new customers for our all-in-one software solution for vacation rental management. It also ensures that existing customers receive optimal support in using the product, enabling them to increase their revenue. With clear positioning and targeted campaigns, the team also works to further expand our market leadership in the DACH region.

POSITION

As a "Marketing Manager (all genders)" you will play a key role in promoting our products to both existing customers and potential new customers. You ensure that our customers are optimally equipped and informed to make full use of our products. At the same time, you will contribute to the company's growth by managing your own projects, such as marketing automation and event management.

CHALLENGE

  • Marketing Automation: Manage HubSpot as our primary marketing platform and focus on automating processes, ensuring data quality and workflow improvements to drive leads and nurture customer relationships.
  • Lead Generation & Upselling: Develop and execute targeted marketing campaigns to drive product usage, lead-generation and upselling.
  • Website Management: Maintain and continuously develop our website to ensure an optimal user experience, lead-generation and up-to-date content.
  • Sales Enablement: Support of the sales team by developing impactful online and offline materials to support company growth.
  • Event organization: Organize and manage online and offline events – including customer events, webinars, and trade fairs.
  • Performance Analysis: Monitor, analyze, and report on the performance of marketing activities and campaigns, deriving actionable insights to optimize results.

 

FOR THIS EXCITING MISSION YOU ARE EQUIPPED WITH...

  • Expereince as a Marketing Manager (all genders) or a comparable role, ideally in a SaaS company with a focus on hospitality, travel, or technology
  • Hands-on experience with marketing automation tools (preferably HubSpot) and CRM systems (e.g., Salesforce).
  • Experience with content management systems (CMS) such as webflow is an advantage
  • Analytical mindset – you enjoy working with data and KPIs to optimize campaigns
  • High level of self-organization, reliability, and a proactive working style.
  • Technical affinity for digital tools and platforms
  • Business fluent in German and proficient in English

PERSPECTIVE

We hire the most likely to win and develop to become the best. You will grow with us in a highly attractive market both personally and professionally throughout this unique journey. You will actively contribute to making our products and solutions for the customer better, smarter and more sustainable.
Our entrepreneurial driven environment of full ownership and execution focus offers you the playground to contribute to a greater mission.

As a Travel Tech company we represent an innovative organizational culture with a flat hierarchy, a hands-on mentality and room for own ideas. We are constantly growing with more than 70 team members, with a vivid mix of experience, agility and creativity, at four offices and additional home offices.
HRS offers access to a global network of a globally united and mutually responsible “Tribe of Intrapreneurs” that is passionately dedicated to renew the travel industry.

LOCATION, MOBILITY, INCENTIVE

The position can be performed from one of our offices in Munich or Berlin. The attractive remuneration is in line with the market and, in addition to a fixed monthly salary, all necessary work equipment and mobility, will also include an annual or multi-year bonus.

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