Senior Manager, Product Marketing at Best Buy
Best Buy · Richfield, United States Of America · Hybrid
- Professional
- Office in Richfield
Job Description
About the Role
Best Buy Ads is building a world-class retail media network that connects brands with millions of tech-savvy customers through data-driven campaigns. We’re looking for a Senior Manager, Product Marketing to lead how we position and communicate our advertising solutions to clients.
This leader will focus on sales enablement materials that bring our ad products to life for clients. They’ll work closely with the Product team to maintain strong product knowledge and translate capabilities into clear, compelling marketing tools for Sales—including product decks, one-pagers, and tailored narratives.
This role is hybrid, which means you will work some days at our corporate office in Richfield, Minnesota, and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
Key Responsibilities:
- Build and maintain product marketing materials such as decks, one-pagers, and FAQs that clearly communicate the value of Best Buy Ads’ offerings.
- Serve as a primary marketing partner to the Sales team, ensuring they are equipped with the tools and messaging needed to drive client conversations.
- Stay closely connected to the Product team to understand new capabilities and translate them into client-facing narratives.
- As needed, serve as the product expert in and on sales meetings and calls
- Provide marketplace intelligence (i.e. client feedback) to Product team to ensure Best Buy Ads continues to develop best-in-class solutions
- Manage multiple projects and timelines, ensuring high-quality output and alignment across stakeholders.
- Lead and develop a small team of marketers, fostering a culture of clarity, creativity, and accountability.
Minimum Qualifications:
- 8+ years of experience in product marketing, ideally within a retail media network or publisher.
- 3+ years of experience translating complex product offerings into clear, client-ready materials.
- 3+ years of experience with storytelling and copywriting skills and developing decks and written content for Sales enablement.
- 3+ years of experience project management experience with demonstrated success navigating cross-functional collaboration.
- 2+ year of experience leading and developing talent..
- Bachelor’s degree in Marketing, Communications, or related field; advanced degree a plus
What’s in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially at key moments in your life.
Our benefits include:
- Competitive pay
- Generous employee discount
- Physical and mental well-being support
About us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online, and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™
Best Buy is an equal opportunity employer
