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Business Development Manager - Industrial Automation Products and Solutions at Sunsrce

Sunsrce · Phoenix, United States Of America · Hybrid

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Heitek Automation, a SunSource company, is a leading provider of industrial automation components and integrated solutions. With decades of experience across industries including medical, life sciences, machine building, automotive, semiconductor, food & beverage, and water processing, we bring deep technical expertise to every project. Our commitment to exceptional service and innovative problem-solving helps customers overcome their most complex automation challenges. www.heitek.com 

We are seeking an experienced and results-driven Business Development Manager (BDM) to drive our company's revenue growth. The ideal candidate will have a strong background in sales, particularly in industrial automation, and be skilled in identifying new business opportunities, generating leads, and nurturing relationships with clients. You will play a key role in growing Heitek’s presence in the market by promoting our products and services, closing sales, and ensuring continued customer satisfaction.

As a BDM, you will be responsible for driving new business through outbound selling, prospecting, and maintaining strong client relationships. You will also work closely with cross-functional teams to ensure customer needs are met and business opportunities are maximized.


We are seeking an experienced and results-driven Business Development Manager (BDM) to drive our company's revenue growth. The ideal candidate will have a strong background in sales, particularly in industrial automation, and be skilled in identifying new business opportunities, generating leads, and nurturing relationships with clients. You will play a key role in growing Heitek’s presence in the market by promoting our products and services, closing sales, and ensuring continued customer satisfaction.As a BDM, you will be responsible for driving new business through outbound selling, prospecting, and maintaining strong client relationships. You will also work closely with cross-functional teams to ensure customer needs are met and business opportunities are maximized.

Essential Functions
  • Identifying Opportunities: Research and analyze market trends, set up sales calls, and identify and respond to customer needs. Stay informed on competitor activities to uncover new business opportunities.
  • Lead Generation: Prospect potential clients through cold calling, networking, referrals, and industry events.
  • Relationship Building: Cultivate and maintain strong internal and external relationships with clients, stakeholders, and technology partners to drive business growth.
  • Activity Expectations: Conduct 12-16 in person sales calls per week, which should include joint sales activity with our technology partner sales representatives where appropriate.
  • Product Knowledge Development: Develop an in-depth understanding of Heitek’s industrial automation products and services to effectively communicate their value to clients. Continuously learn and adapt to new products and technologies.
  • Presentations: Create and deliver compelling business presentations that effectively showcase Heitek’s products and services, leading to new client engagements.
  • Negotiation and Deal Closure: Negotiate terms, pricing, and contracts with clients to secure mutually beneficial agreements, and close deals to meet sales targets.
  • Reporting and Analysis: Track and analyze key performance indicators (KPIs), preparing regular reports to assess progress and inform business decisions
  • Monthly Funnel Reviews: Meet with the Area Sales Manager to review your sales pipeline and assess project needs.
  • Monthly Company Meetings: Participate in departmental meetings to discuss sales performance and data.
  • Win Sharing: Present successful deals to your team, sharing insights on potential business opportunities for others.
  • Sales Travel: Attend product and sales training sessions, with occasional travel required.
  • Marketing Initiatives: Collaborate with the marketing team on campaigns and promotional activities to increase brand visibility and attract new clients.
  • Process Improvements: Engage in process improvement meetings with supporting teams to streamline and enhance sales operations.


  • Experience, Education and Skills
  • A bachelor’s degree or higher in Business Administration, Marketing, Engineering, or a related technical field is preferred, but not required. Relevant industry experience will be considered. 
  • 5+ years of experience in business development, technical sales, or a related role, preferably within the industrial automation industry (e.g., electrical or pneumatic automation and controls).
  • Strong mechanical and electrical aptitude with a basic understanding of industrial and factory automation.
  • Proficiency in Microsoft Office tools (PowerPoint, Excel, Word, SharePoint) and CRM software.
  • Excellent verbal and written communication skills, with the ability to engage diverse audiences and craft professional correspondence.
  • Strong mechanical and electrical aptitude with a basic understanding of industrial and factory automation.
  • Up to 20% travel may be required.
  • Valid Driver's License 


  • We are an Equal Employment Opportunity Employer M/F/V/D. WE PARTICIPATE IN E-Verify. If you are an individual with a disability and require an accommodation to complete the application process, please contact [email protected] to request reasonable accommodation. Only requests for accommodations in the application process will be returned.    Sun-Source | Privacy Policy
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