Frisco Bowl Marketing and Digital Media Internship - Spring 2026 at FC Dallas
FC Dallas · Frisco, United States Of America · Onsite
- Office in Frisco
Scooter’s Coffee Frisco Bowl Marketing & Digital Media Intern Job Description – Spring 2026
All internships for the Frisco Bowl are unpaid internships and must be used to receive college credit from an accredited university. The internship allows the individual to gain valuable experience with a professional organization for their future in the sports, entertainment, and marketing industry. All candidate hours can be flexible to accommodate with your school or work schedule. Some nights and weekends may be required.
The Frisco Bowl is looking for a Marketing/Digital Media Intern to assist the team with marketing and social media initiatives to promote the bowl game and increase brand awareness. The intern will report to the Executive Director and assist with day-to-day objectives of the bowl game. The internship will take place from January – May 2026.
What you’ll do:
- Detailed and hands-on operations with marketing of the Frisco Bowl.
- Assist in the development of marketing strategies to increase overall brand awareness of the Frisco Bowl and its events.
- Assist with marketing and promotional efforts such as social media, advertising, communications and promotions.
- Conceptualize, capture, and execute multimedia projects for online, social media, game, in-stadium presentation and more.
- Assist with creation of media items including TV, Radio, Print and Digital.
- Assist in developing website and social media content for the Frisco Bowl.
- Assist in creation and execution of in-game script, promotions, and entertainment.
- Assist in the implementation of all sponsor marketing activities for the game.
- Assist in coordinating Frisco Bowl’s marketing research projects.
- Assist in the scheduling and organization of logistics during promotions.
- Assist with creation of recap books of all media, collateral, and licensing items.
You are:
- Energetic, a self-starter, and confident student.
- Collaborative, innovative and able to work independently as well as in a team environment.
- Deadline-driven, content creator and capable of working under pressure while juggling multiple projects simultaneously.
- Required to be able to work a flexible schedule that may include some nights and weekends based on event schedule.
Minimum Requirements:
- Must be an active college student. Preferably pursuing a degree and/or career in Sports Marketing, Digital Media, Marketing or Public Relations.
- Must receive college credit for internship with our company.
- Must be able to work 15-20 hours per week.
- Excellent interpersonal plus verbal and written communication skills.
- Proficiency in MS Outlook, Word, Excel, Power Point and Canva are a must.
- Strong computer skills including Adobe Photoshop, social media, other networking sites, writing, editing, and typing skills.
