Walmart Scintilla Category Analyst (Bentonville, AR, US) at Ferrero Group

Job Location: ​Bentonville​

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

About the Role:

As a Scintilla Category Analyst, you will be at the forefront of transforming data into actionable category insights that drive key performance indicators for our Pilot Walmart team. You’ll collaborate with the Ferrero/Ferrara Pilot Team to deliver strategic solutions by leveraging Scintilla, planning tools, and other data platforms.

In this role, you’ll work closely with the Walmart Scintilla Retail Analyst and engage with Walmart’s Category Management Team, Ferrero Retail Analytics Team Lead, Directors of Retail Operations, Pilot Team Analysts, and third-party partners. Your contributions will help shape data integration, dashboard management, and the development of impactful category analytics.

Ultimately, you’ll be the catalyst for turning Scintilla data into meaningful insights that empower the Pilot Consortium team to execute successful retail strategies and elevate performance across the board.

This position is hybrid, and is based out of the Ferrero office in Bentonville, AK.

Main Responsibilities:

• Leverage Scintilla and other syndicated data resources (Circana) to provide Category recommendations and analyses for our Ferrero/Ferrara Pilot team
• Translate Category Management priorities to actionable initiatives for the Ferrero / Ferrara Retail Managers (Pilot team)
• Work collaboratively to develop innovative and insightful content to drive category growth
• Maintain and communicate strategy on how to grow the assigned categories, focusing on Distribution, Merchandising, Shelving, and Pricing (DSMP) fundamentals.
• Work closely with the Retail Analyst to provide Category insights Support, reporting and Scorecarding for Ferrero / Ferrara Pilot Team
• Work with the Retail Analytics team on the operational aspects and communication of Insights, Cycles, Reporting and Go To Market plans in alignment with 3rd party service providers and Broker Partners
• Monitor and analyze category, competition, and consumer market data to proactively identify business opportunities and develop actionable category insights.
• Support and maintain “Category” tools to enable customization of national category growth strategies for the Walmart account and specifically the Pilot team  
• Coordinate category management technology needs with the commercial IT function specifically to develop in-house tools. As needed, develop the category management training curriculum for the Ferrero/Ferrara Pilot team
• Responsibility of support and alignment with the Retail teams, Ferrero / Ferrara Sales, and Finance in terms of producing monthly, quarterly, and session retail execution ROI

Who we are looking for:

• 3+ years relevant experience required, CPG Foods experience is preferred
• Bachelor’s degree in a business/marketing discipline required; MBA a plus
• Prior Category Management and Insights role preferred 
• Syndicated data required; Circana (IRI) & Scintilla experience preferred
• Solid MS Office skills, especially Excel & PowerPoint, and Storytelling capabilities to translate data & insights into selling narratives
• Knowledge of the broker IT platform and reporting tools (Stay In Front, Tableau, Power BI)
• Interpersonal skills to interface effectively with the necessary internal and external stakeholders, building solid relationships and customer influencing skills
• Strategic and proactive thinking to develop category strategies and translate them into KPIs and objectives 
• Solid MS Office skills, especially Excel & PowerPoint, and Storytelling capabilities to translate data & insights into selling narratives
• Management presentation competencies to effectively present key category insights to senior leadership
• Global mindset; desire to build a successful career with a growing global company
• Excellent written, oral and presentation skills
• 10%-20% Travel required for customer meetings and industry events

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Ferrero U.S.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.