Channel Marketing Manager – Costco at The Panaro Group

Our client is an employee-owned leader in creative packaging and display solutions, trusted by top brands, retailers, and e-commerce partners. With a blend of passion, innovation, and consumer insight, they help products stand out and sales take off. They bring products to life; powered by passion, driven by purpose.

The Channel Marketing Executive – Costco role leads strategic relationship development and go-to-market efforts with Costco. This role is focused on opening doors, building alliances, and positioning the company as a trusted supplier for retail packaging and POP displays. It is not a closing role, but a high impact connector and strategist.

Responsibilities:

• Strategic Account Leadership
  • Serve as the internal subject matter expert on Costco—its culture, operations, business cycles, and key decision-makers
  • Develop a roadmap to position the company as a recommended supplier for packaging and POP displays
  • Generate and qualify $10M+ in new business opportunities within the first 12 months
• Relationship Development
  • Build and nurture relationships across Costco’s category management, operations, packaging approval, and vendor management teams
  • Unlock access to senior decision-makers who influence procurement and strategic initiatives
  • Represent the company in innovation discussions and collaborative efforts
• Opportunity Generation & Enablement
  • Identify gaps within Costco’s vendor ecosystem where packaging and fulfillment support is needed
  • Coordinate with Sales Executives to hand off qualified leads and strategic connections
  • Collaborate with marketing to develop targeted messaging and presentation tools
• Infrastructure Strategy & Expansion
  • Advise on infrastructure needs to support Costco, including logistics, manufacturing, and location strategy
  • Contribute to the evaluation of a potential regional office near Costco HQ
  • Cross-functional Collaboration o Partner with Marketing, Sales, and Operations to align messaging, capabilities, and compliance with Costco expectations

Qualifications

• 5–7 years in channel marketing, strategic accounts, or business development with direct Costco exposure
• Strong communication, interpersonal, and presentation skills
• Experience working at or with Costco HQ (Issaquah, WA)
• Familiarity with pack-out, fulfillment, or co-packing operations
• Willingness to travel and support future regional expansion
• Background in retail packaging, POP displays, or consumer goods
• High ethical standards and integrity
• Energetic, optimistic, and passionate about the industry
• Customer service orientation and brand stewardship
• Ownership mindset and team accountability
• Collaborative and inclusive decision-making
• Strong project management and prioritization skills
• Creative problem-solving and continuous improvement
• Excellent communication across all levels and media

Education and Experience:

• 5–7 years in channel marketing, strategic accounts, or business development with direct Costco exposure
• Proven success in developing high-level relationships at Costco
• Deep understanding of Costco’s operational model and vendor dynamics

Other Requirements:

• Must be a U.S. citizen
• Travel - Up to 35% domestic travel required, including visits to Costco HQ
• Physical Demands:
  • Must be able to lift up to 40 pounds
  • Requires standing, sitting, walking, and color vision
• Pre-Employment
  • Candidates must successfully complete background and reference checks, a drug screening, and a physical exam prior to hire.

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