Hybrid Digital Marketing at BEACH ROAD COMPANY

Description

• Create digital marketing campaigns.
• Ensure consistency in the brand messaging.
• Work with the sales team to coordinate marketing campaigns.
• Prepare emails and newsletters to send to current customers.
• Launch promotional offers and events to attract new customers.
• Optimize the business website to increase online traffic.
• Follow best practices for social media marketing on different platforms.
• Conduct regular audits for social media and website marketing performance.
• Maintain and monitor online listings across various e-commerce platforms.
• Track marketing metrics and analyze digital data to measure marketing success.

Qualifications

• Excellent writing skills and verbal communication abilities
• Attention to detail and ability to multitask and manage multiple projects
• Strong analytical thinking and problem-solving abilities
• Capable of identifying, attracting, and engaging target audiences
• Up-to-date knowledge of digital marketing trends and developments
• Creative in devising informative, engaging, and motivational digital campaigns
• Proven marketing experience on different digital platforms
• Experience with leading and managing social media marketing campaigns
• Knowledge of email, newsletters, push notifications and display advertising campaigns
• Ability to use SEO, SEM, and marketing databases for promotional purposes
• Understanding of landing pages optimization, user funnels, and A/B testing
• Proficiency in using website analytics tools, ad-serving tools, and marketing software
• Basic programming experience in HTML, CSS, and JavaScript