Programmatic Account Manager bei Samba TV
Samba TV · New York, Vereinigte Staaten Von Amerika · On-site
- Optionales Büro in New York
Requirements:
- Client Growth, Retention & Satisfaction
- Own day-to-day account management for a portfolio of brand direct & agency clients & partners
- Partner with Sales to develop strategic account plans, drive renewals, and identify upsell opportunities
- Ensure clients are effectively activating Samba TV audience and contextual data across all major DSPs, SSPs, DMPs, and Social Platforms
- Build trusted relationships with stakeholders through proactive communication and white-glove service
- Lead business reviews focused on performance, delivery, and expansion opportunities
- Campaign & Platform Execution
- Oversee campaign setup and audience segment delivery across SSP and programmatic buying platforms
- Support clients through the full campaign lifecycle: planning, audience building, activation, and QA
- Provide platform education and training on how to request, build, and deploy Samba TV audiences
- Troubleshoot segment delivery issues and coordinate with technical teams to resolve activation challenges
- Strategic Partnership & Cross-Functional Collaboration
- Serve as a feedback loop between clients and internal teams to improve ease of activation and audience performance
- Partner with Sales on pre-sale planning, platform demos, and aligning client goals with audience solutions
- Represent Samba’s audience products with subject-matter expertise and a client-centric approach
- Collaborate with Product, Measurement, Revenue Operations, and Finance to deliver enhanced solutions
Who you are:
- Curious – Always learning, humble when you don’t know something, and eager to improve
- Proactive – You see opportunity in every challenge and work fast to deliver value to clients
- Collaborative – You’re a team player who thrives in a fast-paced, cross-functional environment
What you bring:
- 3–5 years of experience in account management, client services, or programmatic strategy roles
- Deep knowledge of audience activation and programmatic buying across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
- Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) as well as SSPs (e.g., OpenX, Magnite, Freewheel)
- Experience working with agencies and brand-direct clients to deliver audience solutions
- Strong communication and problem-solving skills with a proactive, collaborative approach
- CRM and project management tool proficiency (Salesforce, Jira, Asana, Trello, etc.)
- Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
- Deep understanding of the digital advertising and programmatic ecosystem
- BA/BS with a focus on marketing, business, data, or related experience