Regional Marketing Director, APAC bei Razer

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

• Objective based leadership role measured by key results : responsible for development and execution of regional marketing strategies as well as overseeing and managing daily activities.
• Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
• Manage communication, workflow and priorities with regional HQ marketing teams
• Work closely with supporting teams regionally and globally to localize or develop product campaign assets
• Management and tracking of regional marketing budget, drive execution of marketing programs within budget and maximize ROI.
• Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
• Communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
• Plan and execute Razer participation in regional industry or store events
• Researches, analyzes and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
• Lead effort in market share gain in core categories.
• Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements

Pre-Requisites :

• Approximately 15 years or above marketing experience preferably in the gaming/ tech or retail industry
• Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
• Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
• Well versed in marketing trends, terminology and best practices
• Willing to travel and work in a multi-national team of professionals
• Excellent verbal and written communication skills
• Good to have: Understanding of esports
• Good to have: Essential AI tools for work such as MS Co-pilot

Are you game?