Manager, Campaign Operations bei Loopio Inc.

Take your career to new heights with Loopio! 🚀✨

Loopio is looking for an operations wizard to join our Marketing team as a Manager, Campaign Operations. Reporting to the Sr. Director, Growth, the Manager, Campaign Operations will be accountable for ensuring the operational excellence and coordination across teams to achieve performance targets. They will be responsible for managing campaign processes, and improving efficiency and effectiveness of the marketing ecosystem.

This is a highly collaborative role that will work alongside various teams including Marketing, RevOps, Sales, CX and Product. The Manager, Campaign Operations will manage the end-to-end operational execution and optimization of multi-channel marketing campaigns.

The Manager, Campaign Operations should be someone who thrives on collaborating cross-functionally to find solutions, isn't afraid to break systems and put them back together again, and proactively identifies ways to improve revenue team performance.

What You’ll Be Doing

• Identify and implement tools and technologies for enhanced team collaboration, reporting, and execution.

• Collaborate with internal stakeholders to define project scope, success metrics, and execution plans.

• Monitor and report on initiative progress, ensuring timely delivery and continuous optimization.

• Manage campaign processes and improve the efficiency and effectiveness of the marketing ecosystem.

• Manage end-to-end operational execution and optimization of multi-channel marketing campaigns.

• Lead the development and continuous improvement of marketing processes, workflows, and frameworks.

• ​​Design and implement comprehensive reporting that captures, analyzes, and communicates the full impact of field marketing initiatives, tracking event performance, pipeline influence, revenue contribution, and ROI with clear visibility for leadership.

• Partner with cross-functional teams to integrate planning efforts and align marketing strategies.

• Create and manage multi-touch campaigns through automation tools like HubSpot workflows.

• Establish SLAs with sales for lead handoff and follow-up, supported by automated alerts and task creation.

• Support functional leads with the management and tracking of the marketing budget, including forecasting, reconciliation, and reporting.

• Facilitate team annual planning for strategic goal setting and performance tracking.

What You’ll Bring to the Team

• Minimum of 5 years of experience in Marketing Operations or a similar role

• Extensive hands-on experience with Hubspot, Salesforce, and other marketing automation platforms.

• Strong knowledge of digital marketing platforms, campaign management tools, and CRM systems.

• Experience with Salesforce, Hubspot, HockeyStack, ReachDesk, Outreach, and other Inbound and Outbound reporting and automation tools.

• Demonstrated success in managing complex event marketing programs with measurable lead generation outcomes.

• Excellent project management, event operations, organizational, and multitasking abilities.

• Strong analytical skills with the ability to interpret data and generate insights.

• Proven ability to lead and collaborate effectively with diverse stakeholders.

• Detail-oriented with a focus on accuracy and efficiency.

Where You’ll Work 📍

• Loopio is a remote-first workplace because we recognize the advantages of working flexibly. We are HQ’d in Canada, with established hub regions around the world where we hire from.

• Our employees (or Loopers, as we call ourselves!) live and work in 🇨🇦 Canada (British Columbia and Ontario), 🇬🇧 London, and 🇮🇳 India (specifically in Gujarat, Maharashtra, and Bengaluru).

• The majority of our team is based in ON and BC, which means these employees live and work remotely within a 300km radius of Toronto (within Ontario) and Vancouver (Within BC). 

• We offer flexible co-working locations available to Loopers in ON and BC. Those based in ON have the option of working out of our convenient co-working space located in the heart of Downtown Toronto and a 12-minute walk from Union Station. BC Loopers have the option to work centrally in Vancouver. It is whatever works best for you!

• You’ll collaborate with your teams virtually across the UK, India, and North America (we’re just a Zoom call and Slack message away!) with core sync hours and focus time for headsdown work 🙇🏾 during the workday

• We encourage asynchronous collaboration to effectively work as a global #OneTeam!

Why You’ll ♥️ Working at Loopio

• Your manager supports your development by providing ongoing feedback and regular 1-on-1s, we leverage Lattice for our 1:1s and performance conversations  

• You will have the opportunity to elevate 🪄 your craft and the opportunity to explore your creativity, with a dedicated professional mastery allowance for more learning support! We encourage experimentation and innovative thinking to drive business impact.

• We offer a wide range of health and wellness benefits to support your physical and mental well-being, starting day 1️⃣ with Loopio.

• We’ll set you up to work remotely with a MacBook laptop 🍏, a monthly phone and internet subsidy, and a work-from-home budget to help get your home office all set up.  

• You’ll be joining a supportive culture that has thoughtfully built out opportunities for connections in a remote first environment.

• Participate in 🎤 townhalls, AMA (Ask-Me-Anything), and quarterly celebrations to celebrate the big wins and milestones as #oneteam!

• Our four active Employee Resource Groups offer opportunities for employees to learn and connect year-round. 

• You’ll be a part of an award-winning workplace 🏆with an opportunity to make a big impact on the business.

Questioning your qualifications? Read this ‼️ Hi there, we recognize that all too often, potential candidates don’t apply for a position simply because they don’t hit every single criteria included in the job description—particularly members of underrepresented groups. 

Whether or not your experience ✅ checks off all the boxes on a job posting, we still encourage you to apply to ensure that your application receives a review from our team. We understand that a resume can only showcase so much during the applicant stage, so we've created prompts in the application for you to share more about yourself. If you've made a career transition (or a few!), you’re self taught in a new role, or you have skills/experience you’d like to highlight, we want to hear more about what you could bring to the table.

AI in Recruitment 👩🏻‍💻 At Loopio, we leverage  artificial intelligence (AI) technology to enhance our recruitment process. These tools assist with tasks such as resume screening, drafting preliminary job descriptions, generating initial interview questions, and occasionally sourcing prospective candidates. However, AI is never used to make final hiring decisions; our use of AI  serves to support repetitive and administrative tasks in order to streamline our hiring and recruitment workflows. We are committed to the responsible use of AI in our hiring practices, prioritizing both  an improved candidate experience and operational efficiency. Our standardized hiring practices remain focused on reducing biases, with all key hiring decisions  solely made by our team. We continuously review and refine our hiring practices to align with  industry best practices and evolving legal guidelines

Loopio is an equal opportunity employer that is deeply committed to building equitable workplaces that are diverse and inclusive. We actively encourage candidates from all backgrounds and lifestyles to consider us as a future employer. Please contact a member of our Talent Experience team ([email protected]) should you require accommodations at any point during our virtual interview processes.