BDC/Internet manager bei Westpark Automotive Company Inc
Westpark Automotive Company Inc · Hemet, Vereinigte Staaten Von Amerika · Onsite
- Professional
- Optionales Büro in Hemet
Description
Toyota of Hemet is seeking a motivated and experienced BDC / Internet Manager to lead our Business Development Center and Internet Sales operations. The right candidate will be responsible for managing inbound and outbound internet leads, setting and tracking appointments, overseeing a team of BDC representatives, and ensuring exceptional customer engagement that drives sales and service growth.
Key Responsibilities
- Oversee daily operations of the BDC and Internet Sales Department, including lead response, follow-up, appointment setting, and conversion tracking.
- Manage, train, and motivate a team of BDC representatives to achieve performance goals.
- Develop and implement scripts, processes, and best practices for consistent, high-quality customer interactions.
- Monitor CRM activity to ensure timely and professional follow-up on all internet, phone, and service leads.
- Collaborate with the Sales and Service Managers to maximize appointment show rates, sales conversions, and customer satisfaction.
- Analyze lead sources, response times, and ROI to recommend improvements in digital marketing and advertising.
- Maintain department reporting on KPIs such as lead volume, contact ratio, show ratio, and sold ratio.
- Ensure compliance with Toyota brand standards and dealership policies.
Requirements
- Automotive dealership BDC or Internet Sales management experience required (Toyota or high-volume import brand preferred).
- Proven track record of managing teams and achieving lead-to-appointment and appointment-to-sale performance goals.
- Strong understanding of CRM tools (e.g., DealerSocket, Elead, etc.).
- Excellent communication skills – both verbal and written – with a customer-first mindset.
- Ability to coach and hold team members accountable for process compliance and performance.
- Proficiency with digital marketing platforms, lead management, and reporting tools.
- High level of organization, attention to detail, and ability to multitask in a fast-paced environment.
