DIGITAL MEDIA ADMINISTRATOR bei Pikeville Medical Center

JOB SUMMARY:

The Digital Media Administrator is responsible for managing, organizing, and maintaining the organization’s digital content platforms and media assets. This role supports Pikeville Medical Center’s (PMC’s) business objectives and communication strategy by safeguarding the accuracy, clarity, consistency, and accessibility of information shared across digital platforms.

ESSENTIAL FUNCTIONS:

1.                  Programs and maintains the organization’s website and intranet.

2.                  Uploads, updates, and maintains media content across company website, intranet, social platforms, and digital signage.

3.                  Ensures digital assets (images, videos, documents) are properly cataloged and accessible in content management systems (CMS) or digital asset management (DAM) platforms.

4.                  Maintain consistency with brand standards and organizational guidelines.

5.                  Collaborates with information security team or outside vendors to ensure system updates, integrations, and security compliance.

6.                  Maintains familiarity with emerging Internet technologies and recommends best practices.

7.                  Manages user access, permissions, and roles for digital systems and platforms.

8.                  Tracks performance metrics for websites, intranet, and social media.

9.                  Consults and coordinates with other staff as needed regarding technical equipment.

10.              Conducts routine audits and backups to ensure content accuracy and functionality.

11.              Collaborates with various departments to support communications, branding, marketing,
            and internal operations.

12.              Adheres to dress code.

13.               Functions as a preceptor to orient new employees.

14.               Meets all departmental specific competencies.

15.              Adheres to medical center policies addressing infection control, safety, and personnel guidelines.

16.              Demonstrates knowledge of and compliance with the medical center code of conduct and applicable corporate policies and procedures.

17.              Maintains patient confidentiality and treats patients and families with respect and dignity.

18.              Performs other duties as assigned.