- Senior
- Optionales Büro in London
We’re looking for a driven and experienced Sales Manager to join our team, focusing on selling premium hospitality experiences across six of IMG’s flagship events within our Arts & Entertainment and Tennis portfolio.
IMG’s Hospitality Department is unlike any other, responsible for delivering outstanding experiences and generating revenue across some of London’s most iconic events. With a diverse range of live experiences spanning music, sport, culinary, and festive events, our team curates unforgettable hospitality moments for a wide variety of audiences.
Our current portfolio includes:
- Summer events: Giorgio Armani Tennis Classic, Taste of London, Hampton Court Palace Festival, and Blenheim Palace Festival
- Winter events: Hyde Park Winter Wonderland and Glide at Battersea Power Station
- Year-round experience: Lift 109 at Battersea Power Station
This is a 360° sales role encompassing lead generation, proactive sales, client account management, and hands-on delivery of hospitality at events. From Michelin-star dining packages at the Giorgio Armani Tennis Classic to bespoke Christmas party packages at Hyde Park Winter Wonderland, no two days are the same!
The ideal candidate will:
- Have a genuine passion for live events and hospitality sales
- Bring at least 3/4 + years of proven sales experience, ideally in events, hospitality, or a related industry
- Thrive in a fast-paced, client-focused environment
- Experience in managing and leadership
- Be confident managing the full sales cycle and building strong, lasting client relationships
This is an exciting opportunity to join a dynamic and high-performing team, working on some of the UK’s most loved events.
Key Responsibilities and Accountabilities:
- Maximise all potential revenue to achieve/exceed event targets.
- Ability to meet deadlines and work under pressure.
- Achieve and maintain high activity (over 40 dials a day – 5 effective calls)
- Achieve agreed weekly and monthly sales targets
- Manage a sales team to ensure team targets are hit for each event
- Arrange and attend meetings with potential new clients
- Proactively lead source from all other mediums
- Manage, develop and manage sales database including record of key contacts and sales communication
- Work closely with members of the sales team to develop ideas and approaches
- Report on sales activity and sales results on demand
- Contribute ideas to develop the event – read industry press, exploit knowledge to spot new opportunities.
- Ability to manipulate/translate visitor-marketing strategies/plans into exhibitor sales benefits.
- Maintain and update floor plan/sales sheets
- Ability to write sales mailers to the database
- Liaise with other internal departments/functions – marketing, operations, conferences, accounts, PR etc.
- Ability to act confident and articulate in meetings and at networking events
- Ensure re-booking process is implemented to achieve required targets
- Retain integrity of events by adhering to set processes and maintaining high yield
- Develop an in depth understanding of the market landscape
- Contribute ideas to develop the event – read trade press, knowledge to spot new opportunities
- Execute a consistent and well thought out sales communication schedule
- Able to take a brief, manage your own agenda and deliver on it without the need for reminders
- Ensure all agreed processes are adhered to and implemented with excellent attention to detail
- Create a customer care programme to maintain strong relationships, ensure excellent on-site delivery, and drive show loyalty
Key Results Areas
- All personal targets are achieved and exceeded
- Manage members of the sales team to ensure their targets are met (weekly, monthly, and yearly)
- All lead show targets are achieved and exceeded
- All communication is answered within the agreed timeframes
- All clients have a dependable and personal service
- All development responsibilities are delivered to set performance targets
- You are an active contributor to the entire sales team
- Creative thinker, able to enhance the event content through unique ideas and develop sponsorship-level client relationships
- Comprehensive knowledge of the campaign with weekly and monthly accurate sales forecasting
You will have the following strengths
- Demonstrable/established experience in sales/ event sales
- High IT competency; knowledge and experience of all Microsoft Office programmes
- Excellent telesales experience and results
- Experience in sales planning
- Experience in managing sales teams
- Organised with high attention to detail
- Excellent communication skills, both written and verbal
- Commercially aware yet customer-focused
- Able to work and deliver under pressure
- Ability to deliver results through others
- Initiative and solution-led thinking
Working Conditions:
- The work location is Chiswick Park, London.
- This is a permanent contract.
- Working hours are 9-5 pm.
- Occasional weekend work where you may be required to travel to events, such as Taste of London or Hampton Court Palace Festival.
- Occasional outside of event travel, there will be a requirement to travel for meetings as part of the role.
