Luxury Sales Manager Central Europe - DAOU bei Treasury Wine Estates

About us

Treasury Wine Estates (TWE) is one of the world’s leading wine companies.  We know that it’s the thinkers, makers and doers who have the most impact as we continue to strive towards being recognised as the world’s most admired premium wine company.  We are proud of our portfolio of brands that have tremendous heritage, rich quality and a reputation for excellence across the globe.  From the iconic luxury of Penfolds, to the broad appeal of Lindeman’s and newer brands like 19 Crimes, we are committed to creating memorable wine experiences for our consumers.

About the Role
The primary purpose of the Luxury Sales Manager role is to support and accelerate the pull through for Daou wines across EMEA (Central Europe). The Luxury Sales manager creates, organises, and hosts events with the single objective of driving incremental sales through from Fine Wine retail, on-premise, E Commerce, and Distributors. The role will also help drive distribution and activation of Daou across all channels working hand in hand with the locally based Penfolds team and distributors. As the Luxury Sales Manager, you will also assist in establishing and managing high net worth (HNW) corporate/consumer relationships across EMEA that lead to direct wine sales. Sales could come from relationships, distributors’ network/event’s needs, and recruitment to Daou members’ club, direct sales to staff and executive and corporate network.

Key Responsibilities Include

• Drive interest and sales of Daou wines through the exceptional execution of events

• Build HNW and corporate hunt list

• Support new distribution / listings for Daou by working from a targeted list of customers 

• Achieve NSR, distribution and GP targets as agreed for nominated account base

• Develop customer and distributor partner relationships in line with agreed channel plan and commercial requirements

• Identify a target list for wine growth

• Establish a Luxury wine network internally and externally 

• Accurate and timely reporting of monthly performance, achieving volume and financial targets with the team

• Liaison with Sales, Marketing, Merchandising, PR, Supply key stakeholders

• Manage execution of bespoke corporate plans and on-going luxury fine wine concierge program

What We're Looking For

We’re looking for a high-performing Luxury Sales Manager who comes with strong experience in the Luxury Wine industry, with proven Luxury and national / key account management sales experience. You will need a detailed understanding of how to develop successful partnerships with Luxury customers, and the confidence and ability to deal with leading industry figures up to MW level, using your commercial acumen, entrepreneurial attitude and leadership skills to influence as and where necessary.

You’ll also need

• Language skills – including the ability to speak and communicate in German at a high level

• Minimum 5 years’ experience in wine sales or F&B general management at highest level

• Strong and established relationships across EMEA

• Extensive contacts in the Luxury Wine industry and strong current relationships

• Knowledge and capability to understand and leverage TWE winemaking assets

• High level wine communication skills

• Hands on experience of working in a winery would be an advantage

• Exceptional business acumen and ability to manage full P&L

• Team player at all levels

• Strong Powerpoint, Excel and other MS package skills

What’s in it for you

At TWE, we’re bold in our ambitions and passionate about our brands. You’ll be part of a collaborative, inclusive culture with opportunities to grow, innovate, and make a real impact in one of the world's most dynamic wine companies.

You’ll also get

• Access to the world’s most celebrated wines through our employee product allowance
• True flexibility in determining how, when and where you work to achieve your potential
• Global opportunities across Australia and New Zealand, the US, Asia, UK/Europe
• Opportunity to build a career across multiple functions (we’re really good at doing this!)
• Structured development programs to support your health, wellbeing and career
• “TWEforME Day” – an additional day of leave each year, for you to do you

Culture

We bring our whole selves, we’re courageous and we deliver together – that’s our DNA.  We’re a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth.  We’re brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude.  We’re definitely “glass half full” people and see challenges as opportunities and move with pace to achieve our goals.

Inclusion and Diversity

Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin or on the basis of disability.  If you require any assistance to be included in our process, please contact [email protected], quoting the job title and reference number.

In line with the Immigration, Nationality and Asylum Act, all applicants will be expected to provide proof of eligibility to work in the UK if invited to interview.

Application Process:

First stage interviews for this role are scheduled for October the 1^st and 2^nd 2025. Although this may be subject to change, we do move quickly at TWE and continually review applications, so if you don’t want to miss out, apply today!