Digital Paid Media Associate bei Hp

Description -

Job Summary
• This role is responsible for assisting in web marketing projects, maintaining accurate product information on the web, and managing online content. The role assists with SEO, collects website traffic data, and supports content creation and management efforts. Additionally, the role participates in training sessions to enhance skills, contributes to projects through research and data analysis, and supports priority projects while maintaining internal relationships and sharing information through standardized reports.

Responsibilities
• Assists in implementation of web or interactive marketing technologies and projects to reach online customers or internal audiences.
• Supports in maintaining product information, configurations, and pricing on the web, ensuring accuracy, timeliness, and customer- friendly presentation.
• Implements editorial plan and content for online properties, landing pages or websites.
• Learns and assists with keyword research, on-page SEO optimization, and paid ads campaigns.
• Collects and reports website traffic and search engine rankings.
• Supports web and interactive content creation efforts and assists in management of online properties like social media accounts, portal etc.
• Participates in training sessions and workshops to enhance web marketing skills.
• Ensures compliance with all web standards, processes and tools, and regulatory laws.
• Applies foundational principles and contributes proactively to projects through research and data analysis support, providing regular updates on accomplishments and impediments.
• Supports priority projects with direction, maintaining relationships with internal stakeholders and sharing information via standardized reports.


Education & Experience Recommended
• Recently graduated with a four-year Degree in Marketing, Communications, Business Administration, Computer Science, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 0-2 years of work experience, preferably in Interactive marketing, online customer service, or a related field.

Preferred Certifications
NA

Knowledge & Skills
• Agile Methodology

• Attention to detail

• Analytical mindset

• Business To Business
• Customer Relationship Management
• Data Analysis
• Digital Marketing
• E-Commerce
• Email Marketing
• Google Analytics
• HyperText Markup Language (HTML)
• Key Performance Indicators (KPIs)
• Marketing
• Marketing Automation
• Marketing Strategies
• Project Management
• Salesforce
• Search Engine Marketing
• Search Engine Optimization
• Social Media
• User Experience (UX)

Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity

Impact & Scope
• Impacts own work and acts as a team member by providing information, analysis, and recommendations in support of team efforts.

Complexity
• Learns to apply basic theories and concepts to work tasks.

Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
 

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Schedule -

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement