Hybrid Marketing Lead bei Predicine

Predicine is a Silicon Valley-based global precision medicine company that is committed to developing the first- and best-in-class liquid biopsy cancer diagnostics and precision medicine portfolio to address the unmet medical needs in global drug development. We have developed an innovative liquid biopsy technology that is empowering biopharma partners in clinical drug development and oncology medicine research. Our international business services provide molecular insights to the top 10 MNC BioPharma’s to support biomarker-driven clinical trials in US, EU, APAC including China. We believe our most important asset is our people and are dedicated to maintaining a thriving workplace. We value a culture of Integrity, Innovation, Quality, Respect, Courage, Collaboration, Caring, and Communication.

We invite people who share the same values to join us !

What You Will Get To Do:

As the Predicine Marketing Lead you will focus on supporting development and execution of marketing strategies and messaging targeted towards Pharma and Biotech clients.

Key responsibilities

• Support the develop and implement comprehensive marketing and communication strategies for CDx products/services tailored to the specific needs and interests of pharmaceutical companies.
• Working with cross functional partners to create and execute compelling messaging and content (e.g., presentations, case studies, white papers, digital assets) that effectively communicates the value proposition to key stakeholders within pharmaceutical companies (R&D, commercial, translational, regulatory, etc.).
• Collaborate closely with cross functional internal teams to ensure consistent messaging and a unified commercial strategy for CDx partnerships.
• Lead market research and analysis to identify emerging trends, competitive landscape, and unmet needs within the pharmaceutical space, refining targeted messaging. 
• Represent the company at key diagnostic symposia and publication platforms, fostering relationships and promoting the company's expertise in CDx development and partnerships.
• Track and analyze marketing campaign performance using key metrics (e.g., lead generation, engagement rates, conversion rates) and utilize insights for continuous improvement of strategies and tactics.
• Knowledge of regulatory guidelines and industry best practices related to CDx development, validation, and commercialization, ensuring all messaging is accurate and compliant. 

Required skills and qualifications

• Bachelor's degree in a relevant scientific field (e.g., molecular biology, biochemistry, or related field) or business.
• Significant experience in companion diagnostics (CDx) development, in vitro assay development, and/or diagnostic strategy and clinical biomarker development within the pharmaceutical or diagnostic industry.
• Proven ability to collaborate with  cross-functional teams and manage external diagnostic partnerships across global programs.
• Ability to convey complex scientific and technical information clearly and concisely to diverse audiences, including senior leadership and external partners.
• Strong strategic thinking and problem-solving skills, with a track record of successfully navigating complex environments.
• Experience with Salesforce or similar.
• Ability to travel as required. 

Preferred qualifications

• Proficiency in Mandarin Chinese is beneficial  for direct communication with our global cross functional partners 
• Experience in rare disease, oncology, or precision medicine.

Our Opportunity 
Predicine is a global molecular insights company that is committed to advancing precision medicine in oncology. Predicine has developed a breakthrough cell-free DNA- and cell-free RNA-based liquid biopsy technology enabling minimally invasive molecular diagnosis for treatment selection, therapy monitoring, and minimal residual disease and early cancer detection. The company has launched a portfolio of blood-, urine- and tissue-based diagnostic assays for oncology.
 
What we offer 
Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, for eligible employees and their dependents. Other benefits include stock allocation and 401k benefits, 4 weeks sabbatical after 5 years of service.  

We are proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities, and perspectives. Inclusive collaboration benefits our employees, our community, and our patients, and is critical to our mission of changing the management of disease worldwide.
 
 All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.