Hybrid Paid Social Coordinator bei Moroch Partners

Job Summary
 The Paid Social Media Coordinator will play a key role in developing and executing paid social media campaigns for Moroch Partners and its FOCs. This position requires a strong understanding of paid advertising platforms, data analysis, and will assist in the development of full funnel strategies that support a multitude of brands with different business goals and objectives to drive results.

Responsibilities

• Paid Social Media Advertising: Proven experience with major Social Media platforms including Meta & Instagram Ads, Snapchat Ads, Pinterest Ads, LinkedIn Ads, etc.
• Campaign Management & Execution: Ability to set up, manage, and optimize paid social media campaigns across various platforms. Ability to troubleshoot campaign set up, performance and pacing fluctuations 
• Tag management, brand safety set up a plus.
• Data Analysis & Reporting: Experience with pulling data from social media advertising platforms and other analytics tools to measure campaign performance and generate insightful reports.
• Copywriting: Strong writing skills to craft compelling ad copy for social media platforms.
• Budget Management: Experience with managing and optimizing paid social media budgets. Co-manage media vendor delivery reporting and execute campaign reconciliations on a monthly/quarterly basis.
• Social Media Trends: Knowledge of current social media trends and best practices.
• Technical Skills: Proficiency with social media management tools, ad server platforms, and basic understanding of HTML and CSS (a plus).
• Excel Skills: Basic knowledge of Excel and ability to craft simple pivots and compile standard and combo graphs/charts. Knowledge of formulas such as vlookup, xlookup a plus.
• Communication Skills: Excellent written and verbal communication skills to collaborate with internal and external stakeholders.
• Organization & Time Management: Ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• Uphold our agency values: Humanity.  Diversity.  Integrity.   Tenacity.  Curiosity.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or a related field (or equivalent experience)
• 1-3 years of experience in paid social media advertising (or equivalent through demonstrably successful campaigns)
• Proven track record of creating and managing successful paid social media campaigns
• Strong analytical and problem-solving skills
• Ability to work independently and as part of a team
• Excellent attention to detail

Preferences

• This position is preferred to be local in the Dallas, TX area but open to remote employees.
• Local and remote employees in this role would be expected to travel for internal or client meetings up to 10% of the time.

We are committed to building a diverse and inclusive workplace. Moroch Partners is an Equal Opportunity Employer.

ABOUT MOROCH

Since 1981, Moroch has been the multi-unit and franchise marketing experts. Headquartered in Dallas, TX, we know how to build brands and truly get the most from individual markets through our local market insights, strategy, multicultural understanding, data and creativity. As an independent agency, we help our clients, including McDonald’s, Planet Fitness, and Midas, create connections that last. 

The Family of Companies includes Moroch Partners, Moroch Digital Solutions, SlyFox, iNSPIRE!, NEXTMedia, and Side Chops.