Hybrid Marketing Manager bei Zumiez

Position Description

Position Title: Marketing Events Manager 

Status: Full Time 

Location: Zumiez Home Office -- Lynwood, WA

Reports to Title: Senior Marketing Manager

Salary: $75K-$78K annual

Benefits: Medical, Dental, Vision, Stock Purchase Program, 401k, Product Discount

We're Zumiez, a leading specialty retailer of apparel, footwear, accessories and hardgoods for young people who want to express their individuality through the fashion, music, art and culture of action sports, street wear and other unique lifestyles.

• Are you the kind of person that is continuously growing, asking questions and seeking learning experiences?
• Are you the kind of person who gets bored by managers or teachers that don't push you?
• Do people marvel at your ability to turn knowledge into action?
• When you learn something new do you stay up at night learning as much on the topic as possible?

If this sounds like you, read on...

Position Overview:

The Event Marketing Manager will work closely with the Senior Marketing Manager to drive Zumiez marketing programs and events. This person will proactively seek and execute opportunities in customer and employee-facing digital/physical events. They’ll work in collaboration with a myriad of teams within the company, at the malls and our partner brands to create the experiences that only Zumiez can do. They’ll do that while training and working extensively with Marketing Coordinators on driving deadlines and oversee project execution from concept to completion.

As part of a small, dynamic, multi-hat wearing team, qualified individuals will be: able to work well in a fast-paced, rapidly changing environment; self-motivated; flexible; extremely organized; very detail-oriented; tenacious yet tactful; confident and diplomatic in dealing with competing departmental objectives and varied personalities; a strong problem solver; able to work well under pressure in order to meet project deadlines; and will have a positive attitude.

Principal Responsibilities:

• Drive Zumiez marketing digital/physical event planning and production
  • Develop creative activation ideas for events
  • Oversee and assist in the planning and execution of digital/physical events
  • Expand promotional opportunities for all events
  • Own and maintain the 12 month event calendar and planning process
  • Research relevant industry and lifestyle events
  • Propose, maintain, and reconcile event budgets
• Develop the Marketing Coordinator team through the digital/physical events you lead
  • Identifying specific teaching and learning opportunities for the coordinator team through each event
  • Work with manager team on wholistic development of individual coordinators
• Act as a Marketing team leader at all national, regional, and local events
  • Travel to key event locations to build/strengthen relationships and evaluate event success
  • Manage a team of Marketing Coordinators to ensure event execution and representation of Zumiez in the best possible way
• Proactively seeking out new events and activation ideas that support the marketing mission & vision
• Support the marketing team with logistics and administrative tasks as needed, to execute projects effectively and successfully
• Responsible for overseeing inventory maintenance of all event supplies and equipment
• Act as Marketing liaison at all internal cultural events

Your background: What kind of person will thrive in this role? You should have . . .

Qualifications: 

Required

• BA/BS in Marketing related field or previous Zumiez Experience (DM or above)
• 3+ years of brand marketing and event experience in relevant industries (skate, snow, streetwear preferred)
• Extensive knowledge of lifestyles Zumiez participates in (skate, snow, music and art), and market trends/opportunities
• Knowledge of or personal interest in lifestyle/industries that Zumiez participates in
• Ability to work in a dynamic, fast paced environment.
• Strong decision making and problem solving skills
• Solution and results oriented
• Detail oriented and strong follow-through 
• Ability to manage multiple projects and adhere to tight deadlines
• The ability to lead and drive projects through Marketing Team 
• Outstanding organizational and time management skills
• Ability to mentor, develop, and train Coordinators through teaching & learning 
• Ability to interact effectively with different personality styles and with employees at all levels of the organization; must possess confidence in communication and be outgoing and comfortable working with people.
• Must be accountable for the results of all assigned projects
• Ability to stay focused and work independently (self-starter) and as part of a team 
• Creative thinking skills and ability to brainstorm with a team
• Excellent oral and written communication skills
• Proven ability to manage a budget with focus on efficiency, effectiveness and cost control
• Willingness to travel (30-40%) and work over weekends and holidays when necessary (mostly in the summer, but all year round)
• Strong computer skills with knowledge of Microsoft Office, Google Docs, Social Media Platforms, Zoom and WebEx
• Valid Driver's License 
• Able support on fulfillment/shipping as needed and able to lift 50+ lbs

Preferred

• College degree with a focus in business, psychology, or marketing
• Retail or sales experience
• Strong desire to create a mind blowing experiences
• Understanding of marketing “test & learn” methods, including control groups, segmentation, etc

And you should be motivated by...

• Working in an open environment where like-minded individuals work together to accomplish a common goal, in a fast-paced position.
• Learning how to do something well by doing it, not be reading a manual or going to formal training
• If you need a ton of hand holding or a micromanager boss, this is not for you
• Working in a lean, results oriented environment, you’ll thrive on the opportunity to Cool Shit™
• Having fun in an environment low on politics, high on transparency, and excited for opportunities to create experiences
• Comfortable with jeans, shorts, hoodies, and dogs in the office
• We are more interested in what you can do, not what you look like

To Apply:

Please email resume to [email protected]

Note: Due to the volume of resumes we receive, only applicants under consideration will be contacted. Thanks for your interest!

Where you'll work: Our headquarters are in the thriving metropolis of Lynnwood, Washington, just North of Seattle. This is a cube-free, pet-friendly, skateboard welcome, open environment that's designed to get people talking, debating the merits of an idea, and having fun. Even though we were founded in 1978, our ~350 person home office culture still feels very start-up-y. And even though we're the home office, you'll find a strong empowered sales culture -- not an administrative culture -- here.