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Marketing Strategist D2C E-Commerce Brand (Freelance+Remote) at Slapend Rijk B.V.

Slapend Rijk B.V. · Germany · Remote

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Description

Own our marketing engine. Lead our team. Grow a brand people love.

We are a fast-growing global pet brand. We work with a lean, tight-knit team of freelancers who operate more like a startup crew than a remote workforce. We communicate and move fast, and genuinely invest in the people we work with — from team trips to personal gestures that show we notice when someone goes above and beyond. It's not a transactional relationship. New team members in key roles like this one work directly with our CEO from day one. That's not just a perk — it's how we operate.

Read this before applying. We're not a regular company and this is not a regular freelance gig. We work fast, change direction often, speak our minds, and expect the same from you. If feedback stings, if ambiguity frustrates you, or if you need hand-holding — this role will not be a good fit. If you thrive on ownership, move fast, and want to be rewarded massively for results — keep reading.

This is a newly created, senior-level role. You'll be the person who owns our marketing strategy end-to-end — bridging creative, paid ads, organic, and CRO into one coherent, high-performing engine. You'll work directly with our CEO/founder and collaborate daily with our Marketing Executives.

  • Own and streamline the Ad Creative process — from brief to launch — coordinating with creators, editors, CRO, organic, and Paid Ads teams
  • Lead the marketing team: set direction, manage performance, raise the bar
  • Make strategic marketing decisions alongside the CEO and Marketing Executives
  • Test angles, own our target audience, and translate insights into action
  • Analyse ad performance and extract what actually matters
  • Stay ahead of creative trends and watch competitors closely
  • Build and maintain a dynamic tracking and performance system across the team
  • Keep branding consistent across every platform and touchpoint

Requirements

We are looking for:

  • Pro-activity
  • Leadership
  • Planning & organising
  • Creativity
  • Ownership
  • Detail oriented
  • Innovative with trends
  • Data-driven

You'll thrive in this role if you...

  • Spot a problem and fix it without being asked — you don't wait for permission
  • Have strong opinions and can defend them, but drop them fast when the data says otherwise
  • Are comfortable with changing goals, shifting priorities, and moving faster than feels safe
  • Use the hidden word "summer" in your application so we know you've read the whole post
  • Take direct feedback as a gift, not a dig
  • Want to earn significantly more by performing significantly better

You won't have a great time if you : Need lots of structure, process, or reassurance to feel confident. Prefer slow and steady over fast and iterative. Are looking for a hands-off client relationship — this is a team, not a client-agency dynamic.

Practical details:

  • Fully remote · Freelance contract (no maximum hours, work as much as you want)
  • Time tracking via our tool
  • NDA with non-compete clause required

Benefits

We'll start by seeing what you can do. Once results are clear, compensation grows fast — with bonuses and performance-based upside that most companies don't offer.

  • Performance-based pay on top of hourly rate with high bonus potential
  • Direct access to CEO — no middle layers
  • Team trips and in-person meetups
  • Real team culture — not just a freelance gig
  • We reward people who earn it — and we mean it
  • Flexible remote work — results are what count
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