Business Development Specialist at Lakeland Care Plus INC

Description

The Business Development Specialist will focus on expanding LC Plus’s market share through strategic outreach supporting both LC Plus Consulting and LC Plus Technology. This role will be critical to building a robust pipeline, developing client relationships, and driving sustainable revenue growth. 

Essential Competencies:

• Develop and execute strategies to identify and qualify high-potential leads for LC Plus Consulting and LC Plus Technology. 
• Utilize the Client Relationship Management (CRM) System to identify, manage and track lead generation and progress, ensuring opportunities are fully explored and maximized. Manage and execute campaigns through the CRM to effectively promote offerings, drive engagement, and generate qualified leads.
• Identify emerging markets and potential industries for LC Plus Technology and LC Plus Consulting services to stimulate future opportunities and leads. 
• Adapt to changes in the market, client behavior or client needs by implementing new sales tactics. 
• Cultivate and nurture long-term relationships with prospective clients and partners by adopting a customer-focused approach, highlighting the unique value proposition of LC Plus.
• Act as the primary point of contact for new client inquiries and community engagements stimulating new connections for LC Plus. 
• Develop competitive strategies to position LC Plus as a leader in the MSP and consulting spaces. 
• Utilize industry analytics and sales data to identify trends and opportunities for innovation, such as targeting a new market segment or optimizing the sales process. 
• Communicate a clear vision for change, motivate team members, and gain buy-in from stakeholders to support sales.
• Utilize industry, organizational analytics and sales data to identify trends and opportunities for innovation, such as targeting a new market segment or optimizing the sales process. 
• Ensure a positive public image for the organization through internal and public-facing communication.
• Translate clients’ needs into innovative ideas which can be supported through LC Plus.

Requirements

• Bachelor’s degree in business, communications, marketing, sales, other related field, or equivalent combination of education and experience (includes knowledge, skills, and abilities).
• Minimum of three (3) years of experience in sales, marketing, or related area.
• Experience with developing new business opportunities. 
• Must have exceptional verbal and written communication skills as well as excellent organizational skills.
• Ability to manage multiple complex projects at a time.
• Demonstrated ability to be sales driven, goal-oriented and self-motivated.
• Strong business acumen skills.
• Ability to build positive, collaborative working relationships with leaders and staff. 
• Current driver’s license, acceptable driving record and proof of adequate insurance required

In evaluating candidates for this position, Lakeland Care Plus, Inc. may consider a combination of education, training and experience which provides the necessary knowledge, skills, and abilities to perform the duties of this position.