- Senior
- Office in New York
Aramsco is always looking for dynamic and energetic team players to join our family of companies!
Aramsco, a family of companies, is a leading solutions provider to specialty contractors across North America, serving numerous end markets including abatement, restoration, environmental, emergency preparedness, stone care, cleaning and surface preparation. The company has more than 60 locations through which it distributes products, equipment and chemicals, and provides customers with other value-added services including equipment repair, equipment rental and education.
As Head of Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence. Develop a marketing strategy that aligns with the organizations goals and establishes key metrics for measuring success. This strategy may include analyzing customer behavior, identifying opportunities. Responsible for the team that drives brand awareness, enhance profitability, achieve marketing objectives and enhances consistency of internal and external communications.$180,000-$200,000 Base + Bonus
Primary Duties and Responsibilities
Job Responsibilities:
- Strategic roadmap development: Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- ROAS: Partner with analytics to prove advertising investment value and opportunities to expand to market share gain
- 10+ years of business experience in product and/or sales marketing within companies selling online and through multiple seller channels. Prior marking consulting experience desired.
- Strategic and Analytical: Experience with both qualitative and quantitative customer research. Ability to quickly analyze and synthesize data from a variety of sources and distill into clear, concise recommendations for an executive audience. Proven ability to leverage data to measure marketing performance, inform growth opportunities and business case development
- Brand awareness: Determine which and use marketing media assets, promotions, and events to increase brand awareness and attract customers. This may include overseeing the use of integrated channels and working with designers and influencers to produce relevant content
- Execution: Plan, execute, and analyze marketing campaigns that generate leads and opportunities.
- Versatile Problem Solver: Forward-thinking leader with the ability to problem solve with ambiguity, drive data-based decisions and own outcomes, and roll up their sleeves to execute
- Customer Obsessed: Leads with customer inquiry, obsessively seeks new insights that help shape and drive our product roadmap, and advocates internally and externally on behalf of our customers
Qualifications/ Requirements
Required:
- Bachelors Degree
- 10+ years of business experience in product and/or sales marketing within companies selling online
Preferred:
- Masters Degree
- Prior marking consulting experience desired.
Qualifications/ Skills
Provides leadership to managers and professional associates. Is accountable for the performance and results of multiple related teams. Develops departmental plans, including business, production and/or organizational priorities. Decision-making is guided by department/district objectives. Requires a comprehensive understanding of internal and industry standards and principles. Applies in-depth understanding of the business dynamics of own department/district integrates within the division. Manages multiple related teams, sets organizational priorities and allocates resources; executes department business plans. Identifies and resolves complex multi-dimensional business problems. Impacts the business results of a department/district by setting priorities, allocating resources, and developing policies and plans. Guided by department/district business plans. Influences others internally and externally, including senior division executives, vendors or regulators.Benefits (Full-Time Employees):
Health/Vision/Dental insurance.
Paid vacation.
Paid holidays.
401(k) with employer matching.
Life insurance is provided.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Apply Now
