Senior Analyst - Small Business Card Loyalty Marketing at American Express

%3Cp style=%22font-family:Arial;font-size:12.0pt;margin-bottom:0in;margin-right:0in;margin-top:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EAt American Express, our culture is built on a 175-year history of innovation, shared %3C/span%3E%3Ca target=%22_blank%22 rel=%22noopener noreferrer%22 href=%22https://www.americanexpress.com/en-us/company/who-we-are/%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3Evalues%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you%27ll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.%3C/span%3E%3C/p%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin-bottom:0in;margin-right:0in;margin-top:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EHere, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EAmerican Express Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment and a continued area of investment and focus. The Small Business Marketing Team is responsible for acquisition and customer engagement marketing for all Small Business Charge, Proprietary Lending and Co-Brand cards and Small Business Banking Products. %26nbsp;%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EThe Senior Analyst, Small Business Product Engagement Marketing plays a pivotal role in deepening relationships with Small Business Card Members by driving data-led, personalized marketing across digital channels and experiences like newsletters, Amex.com, and the Amex Mobile App. Sitting within the Customer Engagement Marketing team, this role combines analytical rigor with strategic creativity to help customers understand and maximize the value of their Membership benefits. The analyst partners closely with Product, Analytics, Technology, Operations, External Agencies, and Go-to-Market Strategy teams to design, execute, and measure benefit marketing campaigns that enhance engagement, satisfaction, and loyalty.%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EWe’re looking for a strong marketing leader who brings a customer-first mindset and a passion for leveraging data, insights, and AI-driven personalization to optimize communications and elevate the customer experience. Success in the role requires strong analytical and storytelling skills, ideation, cross-functional collaboration, and the ability to navigate a complex, matrixed organization. The ideal candidate is a strategic problem-solver, capable of balancing creativity with performance measurement, and committed to continuous learning and innovation in the evolving landscape of digital and loyalty marketing.%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:0in;%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in;%22%3E%3Cstrong%3EKey Responsibilities:%3C/strong%3E%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp; Lead end-to-end digital marketing execution — from strategic planning and content mapping to cross-functional coordination, ensuring flawless and timely delivery across digital channels.%3C/span%3E%3Cbr%3E%26nbsp;%3C/li%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp; Drive innovation through testing and optimization, owning a robust Test %26amp; Learn agenda that uncovers insights and powers smarter engagement strategies across the Small Business portfolio.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:11.0pt;%22%3E%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp;%3C/span%3E%3C/span%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Champion personalization and data-driven marketing, partnering with data and technology teams to develop next-generation “data-as-content” approaches that deepen customer relevance and loyalty.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:11.0pt;%22%3E%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp;%3C/span%3E%3C/span%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Collaborate cross-functionally with Marketing, Product, Analytics, and external agency partners to design and launch initiatives that elevate the Small Business customer experience.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:11.0pt;%22%3E%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp;%3C/span%3E%3C/span%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Oversee %26amp; evolve measurement: own program KPIs, analyze post-launch results, and translate insights into actionable recommendations that continuously enhance performance and impact.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:11.0pt;%22%3E%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp;%3C/span%3E%3C/span%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Shape the future of engagement marketing, contributing strategic ideas and executional excellence that influence broader marketing strategy and drive meaningful customer behaviors.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Calibri;font-size:11.0pt;margin:0in;%22%3E%26nbsp;%3C/p%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in;%22%3E%3Cstrong%3ERequired Skills:%3C/strong%3E%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:11.0pt;%22%3E%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3E%3C/span%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;3+ years of experience in digital marketing, with a proven ability to design, execute, and optimize campaigns that drive measurable engagement and business growth.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp; Analytical and insights-driven marketer who can translate complex customer data into clear trends, strategic insights, and actionable recommendations.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Strategic problem-solver with the agility to navigate ambiguity, resolve challenges, and deliver solutions that balance speed, quality, and impact.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Exceptional stakeholder manager skilled at influencing across functions, prioritizing effectively, and aligning diverse teams around shared goals.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp; Customer-first mindset with an understanding of loyalty and engagement dynamics — from benefits and rewards to long-term relationship drivers.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Creative and adaptable leader, who thrives in fast-moving environments, combining structured thinking with innovation to overcome obstacles.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp; Outstanding communicator and storyteller, able to inspire confidence among senior stakeholders and connect insights to broader marketing strategy.%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin:0in 0in 0in .375in;%22%3E%26nbsp;%3C/p%3E%3Cul style=%22direction:ltr;margin-bottom:0in;margin-top:0in;unicode-bidi:embed;%22 type=%22disc%22%3E%3Cli style=%22margin-bottom:0;margin-top:0;vertical-align:middle;%22%3E%3Cspan style=%22font-family:Arial;font-size:12.0pt;%22%3E%26nbsp;Consistent curiosity, initiative, and leadership potential — proactively expanding the scope, impact, and influence of the role.%3C/span%3E%3Cspan style=%22font-family:%26quot;BentonSans Regular%26quot;;font-size:10.0pt;%22%3E%3Co:p%3E%3C/o:p%3E%3Cspan style=%22line-height:115%;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoListParagraphCxSpMiddle%22 style=%22margin-left:.25in;mso-add-space:auto;mso-list:l0 level1 lfo2;text-indent:-.25in;%22%3E%3Cspan style=%22font-family:%26quot;BentonSans Regular%26quot;;font-size:10.0pt;%22%3E%3Cspan style=%22line-height:115%;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoListParagraphCxSpLast%22 style=%22margin-left:.25in;mso-add-space:auto;mso-list:l0 level1 lfo2;text-indent:-.25in;%22%3E%3Cspan style=%22font-family:%26quot;BentonSans Regular%26quot;;font-size:10.0pt;%22%3E%3Cspan style=%22line-height:115%;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/p%3E
%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3ESalary Range: %2478,000.00 to %24124,750.00 annually + bonus + benefits%3C/span%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EThe above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.%3C/span%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EWe back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones%27 physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:%3C/span%3E%3C/p%3E%3Cul%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Competitive base salaries%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Bonus incentives%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;6% Company Match on retirement savings plan%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Free financial coaching and financial well-being support%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Comprehensive medical, dental, vision, life insurance, and disability benefits%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Free and confidential counseling support through our Healthy Minds program%26nbsp;%3C/span%3E%3C/li%3E%3Cli%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%26nbsp;Career development and training opportunities%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EFor a full list of Team Amex benefits, visit our %3C/span%3E%3Ca target=%22_blank%22 rel=%22noopener noreferrer%22 href=%22https://www.americanexpress.com/en-us/colleagues/benefits%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Cu%3EColleague Benefits Site%3C/u%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E.%3C/span%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EAmerican Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.%3C/span%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EWe back our colleagues with the support they need to thrive, professionally and personally. That%27s why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.%3C/span%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3EUS Job Seekers - Click to view the “%3C/span%3E%3Ca target=%22_blank%22 rel=%22noopener noreferrer%22 href=%22https://www.eeoc.gov/poster%22%3E%3Cspan style=%22color:#0563c1;font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Cu%3EKnow Your Rights%3C/u%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E” poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: %3C/span%3E%3Ca style=%22color:#0563c1;%22 target=%22_blank%22 rel=%22noopener noreferrer%22 href=%22https://www.eeoc.gov/poster%22%3E%3Cspan style=%22font-family:Arial, Helvetica, sans-serif;font-size:16px;%22%3E%3Cu%3Ehttps://www.eeoc.gov/poster%3C/u%3E%3C/span%3E%3C/a%3E%3C/p%3E%3Cp style=%22font-family:Arial;font-size:12.0pt;margin-bottom:9pt;margin-top:0pt;%22%3EEmployment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.%3C/p%3E
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