- Senior
- Office in New York
Our Story
J.Crew gets you dressed every day, for every occasion.
Since 1983, we’ve been creating classics that feel familiar and refreshingly new, crafted with unbeatable quality and distinctive point of view—it’s no wonder we’ve been in your closet for four decades and counting.
Today, we continue to do the classics our way, inspiring not only how you shop but how you define your personal style. Our commitment runs deeper than just making great clothes—we’re proud of our role in getting you dressed with confidence, character, and celebrating a distinctly American sensibility that makes us who we are.
Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.
The Role + Purpose:
We are looking for a highly motivated Social Media Director who excels in translating brand vision into compelling social content strategy. The ideal candidate is passionate about social media trends and dedicated to building authentic brand communities in an ever-evolving digital landscape. This role will be charged with connecting and translating our brand strategy and business objectives to our social audience.
They will be primarily responsible for planning and delivering a social media strategy that drives brand awareness, community growth and commercial sales across all consumer-facing social channels.
Key areas of focus include establishing social content strategy and roadmaps, campaign execution and community engagement through our @JCrew social touchpoints.
Develop comprehensive social media strategies that support business goals, with a focus on audience growth, brand affinity and engagement
Own the creation and execution of all channel strategy and roadmaps for @JCrew social channels, from monthly social calendars to campaign-specific rollout strategies
Establish and maintain brand voice consistency across all @JCrew social channels, ensuring alignment with overall brand vision
Lead seasonal social content strategy planning for marketing initiatives, including 365 content strategies for TikTok, Instagram, and Pinterest
Create and execute community engagement strategies to grow online communities with actionable plans for audience development
Act as central point of contact for social channel publishing, facilitating monthly brainstorm meetings with Brand & Art Direction teams
Identify trends, cultural moments and reactive content opportunities, translating insights into actionable creative briefs
Deliver comprehensive weekly and monthly social media reporting with strategic recommendations and actionable insights
Manage Social Associate and Social Copywriter, acting as brand guardian for all social content ideas and execution
Track social media landscape, platform updates, and cultural trends to ensure relevancy and position the brand as a leader in social commerce
Qualifications:
Bachelor's Degree in Marketing, Communications, or related field
5-7 years' Social Media Marketing experience with proven track record in brand social strategy
Strong understanding of social media platforms, algorithms, and best practices across Instagram, TikTok and Pinterest
Exceptional written communication skills with ability to maintain consistent brand voice across multiple channels
Proven success in team management and cross-functional collaboration
Creative problem solver with ability to turn cultural moments into brand-relevant content opportunities
Proven ability to handle time-sensitive projects and prioritize multiple campaigns simultaneously
Experience with social media analytics, reporting, and translating data into strategic insights
Strong project management skills with ability to manage multiple social calendars and campaign timelines
Passion for staying ahead of social media trends and emerging platforms
Experience working with social influencers and creators
We welcome you to apply, even if you don't check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.
Benefits + Perks
Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
Summer Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday during the Summer months.
Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.
Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.
Salary Range: $136,000.00 - $170,000.00At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.
One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.
JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.
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