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Homeoffice Director, UX Research & Strategy at Victoria’s Secret & Co

Victoria’s Secret & Co · New York, India · Remote

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%3Cp class=%22MsoNormal%22%3E%3Ci%3E%3Cstrong%3EThis role is classified Remote, with up to monthly travel to our Columbus and/or New York offices. Annual international travel to India is also a possibility in this role.%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/i%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;mso-margin-bottom-alt:auto;mso-margin-top-alt:auto;%22%3E%26nbsp;%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;mso-margin-bottom-alt:auto;mso-margin-top-alt:auto;%22%3E%3Cstrong%3EYour Role%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:12.0pt;margin-right:0in;margin-top:12.0pt;%22%3EWe are seeking an experienced and visionary Director of UX Research and Strategy to lead our user experience research initiatives and shape strategic design decisions across our products and services. This leadership role will guide a multidisciplinary team in discovering deep user insights, driving customer empathy, and translating research into actionable strategies that align with business goals.%3Co:p%3E%3C/o:p%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:12.0pt;margin-right:0in;margin-top:12.0pt;%22%3EReporting to the AVP of UX, you’ll champion a research-driven culture, mentor UX researchers and strategists, and work closely with cross-functional teams including product, design, engineering, marketing, and analytics. You will play a critical role in creating an intuitive, visually appealing, and high-performing digital experience that drives conversion, customer retention, and brand loyalty across all platforms and markets.%3Co:p%3E%3C/o:p%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:12.0pt;margin-right:0in;margin-top:12.0pt;%22%3E%26nbsp;%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:normal;margin-bottom:12.0pt;margin-right:0in;margin-top:12.0pt;%22%3E%3Cstrong%3EWhy You Belong Here%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22background-color:white;line-height:normal;margin-bottom:0in;vertical-align:middle;%22%3EAt Victoria’s Secret %26amp; Co, you’ll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. You’ll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.%3Co:p%3E%3C/o:p%3E%3Co:p%3E%3C/o:p%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22background-color:white;line-height:normal;margin-bottom:0in;vertical-align:middle;%22%3EWe believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, you’ll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.%3Co:p%3E%3C/o:p%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22background-color:white;line-height:normal;margin-bottom:0in;vertical-align:middle;%22%3E%26nbsp;%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22background-color:white;line-height:normal;margin-bottom:0in;vertical-align:middle;%22%3E%3Cstrong%3EYour Impact%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22background-color:white;line-height:normal;margin-bottom:0in;vertical-align:middle;%22%3E%3Cstrong%3E%26nbsp;Leadership %26amp; Strategy%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cul style=%22margin-top:0in;%22 type=%22disc%22%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l3 level1 lfo1;tab-stops:list .5in;%22%3EDefine and drive the UX research and strategy vision, ensuring alignment with company objectives and customer needs.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l3 level1 lfo1;tab-stops:list .5in;%22%3ELead, grow, and mentor a high-performing team of UX researchers and strategists.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l3 level1 lfo1;tab-stops:list .5in;%22%3EAdvocate for a user-centered approach to product and service design at the executive level.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l3 level1 lfo1;tab-stops:list .5in;%22%3ECollaborate with product, design, and engineering leaders to prioritize research and ensure insights are embedded into roadmaps.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22 style=%22margin-bottom:0in;%22%3E%3Cstrong%3EResearch Operations %26amp; Execution%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cul style=%22margin-top:0in;%22 type=%22disc%22%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l2 level1 lfo2;tab-stops:list .5in;%22%3EEstablish scalable research practices, frameworks, and tools to support both generative and evaluative research.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l2 level1 lfo2;tab-stops:list .5in;%22%3EOversee the planning, execution, and synthesis of qualitative and quantitative studies, including usability testing, ethnographic research, surveys, diary studies, fieldwork, and more.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l2 level1 lfo2;tab-stops:list .5in;%22%3EEnsure the consistent application of best practices in research ethics, data privacy, and accessibility.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22 style=%22margin-bottom:0in;%22%3E%3Cstrong%3EStrategic Insight %26amp; Impact%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cul style=%22margin-top:0in;%22 type=%22disc%22%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l0 level1 lfo3;tab-stops:list .5in;%22%3ETranslate user insights into actionable design and business strategies.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l0 level1 lfo3;tab-stops:list .5in;%22%3EIdentify emerging user behaviors, trends, and unmet needs that could inform innovation and long-term product direction.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l0 level1 lfo3;tab-stops:list .5in;%22%3ECreate compelling narratives and artifacts (e.g., personas, journey maps, opportunity frameworks) to socialize research findings.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22 style=%22margin-bottom:0in;%22%3E%3Cstrong%3ECross-Functional Collaboration%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/p%3E%3Cul style=%22margin-top:0in;%22 type=%22disc%22%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l1 level1 lfo4;tab-stops:list .5in;%22%3EPartner closely with stakeholders across product, engineering, design, data science, marketing, and customer support.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l1 level1 lfo4;tab-stops:list .5in;%22%3EInfluence key decisions on product direction, feature prioritization, and experience quality.%3Co:p%3E%3C/o:p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22margin-bottom:0in;mso-list:l1 level1 lfo4;tab-stops:list .5in;%22%3EServe as a strategic advisor to executives and other senior leaders on user experience and design innovation.%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:9.0pt;%22%3E%3Cspan style=%22line-height:115%;mso-fareast-font-family:Arial;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22 style=%22margin:0in 0in 0in .5in;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:9.0pt;%22%3E%3Cspan style=%22line-height:115%;mso-fareast-font-family:Arial;%22%3E%3Co:p%3E %3C/o:p%3E%3C/span%3E%3C/span%3E%3C/p%3E%3Cp style=%22font-family:Arial;%22%3E%3Ca target=%22_blank%22 rel=%22noopener noreferrer%22 href=%22https://careers.victoriassecret.com/en/about-us/benefits/%22%3E%3Cspan style=%22font-family:Arial;%22%3EClick here%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:Arial;%22%3E for benefit details related to this position.%3C/span%3E%3C/p%3E

Your Experience

  • User-Centric Advocate: Deep commitment to understanding and advocating for the end user.

  • Research Expertise: Expertise in a broad range of qualitative and quantitative research methodologies.

  • Complex Problem Solving: Demonstrated success in translating complex user needs into clear, strategic direction.

  • Collaborative Mindset: Inclusive, adaptable, and collaborative leader who fosters team cohesion.

  • Organizational Skills: Highly organized with exceptional attention to detail, capable of managing multiple priorities in a fast-paced environment.

  • Positive Leadership: Approaches challenges constructively, inspiring the team through positive engagement.

  • Educational Background: Advanced degree in Human-Computer Interaction (HCI), Psychology, Sociology, Design, or related field.

  • Industry Experience: 10+ years of Research, Strategy, and/pr Consumer Marketing experience, with a significant focus on leadership roles.

  • Tool Proficiency: Expert-level proficiency with industry-standard research tools and data analysis platforms including Adobe Analytics and Quantum Metric.

  • Technical Understanding: Awareness of web and app technologies and their relationship to UI development best practices across browsers, iOS, and Android apps.

  • E-Commerce Expertise: Experience in e-commerce design is critical, preferably within specialty retail.

  • Business and Creative Goals: Demonstrated ability to deliver on both business and creative objectives through innovative strategic solutions.

  • Management Experience: Previous experience in a managerial role, with a focus on developing talent and driving team performance.

  • User-Centric Advocate: Deep commitment to understanding and advocating for the end user.

  • Research Expertise: Expertise in a broad range of qualitative and quantitative research methodologies.

  • Complex Problem Solving: Demonstrated success in translating complex user needs into clear, strategic direction.

  • Collaborative Mindset: Inclusive, adaptable, and collaborative leader who fosters team cohesion.

  • Organizational Skills: Highly organized with exceptional attention to detail, capable of managing multiple priorities in a fast-paced environment.

  • Positive Leadership: Approaches challenges constructively, inspiring the team through positive engagement.  

We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance, Los Angeles County Fair Chance Ordinance   

An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.

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