Sr Director, International Marketing, Oncology Global at Regeneron
Regeneron · Sleepy Hollow, United States Of America · Onsite
- Senior
- Office in Sleepy Hollow
Reporting to the Global Executive Director Oncology Marketing, the Sr Director, International Oncology Marketing, will be accountable for leading key international marketing responsibilities for our portfolio of Hematology brands within our defined footprint of countries outside the United States. This role will entail driving international strategy and commercial execution, in partnership with cross functional colleagues, for these two brands.
Partnering with Global brand leads to develop the annual brand plan as well as develop international led tactical plans including global promotional materials, international congresses, advisory boards etc. across the portfolio of hematology brands: Developing cases to define the business opportunity and resource needs to commercialize in each respective international market in partnership with relevant partners such as commercial, medical affairs, HEOR, finance etc. Lead launch planning efforts for markets as they launch each of our hematology assets Work with business development, as appropriate, to identify partners for select markets as needed. Lead identification of global KOLs for MM and NHL and lead KOL plans to engage these individuals to help understand the evolving landscape and gather insights on where our brands fit in the treatment paradigm. Build insight and analytics plans for international markets and share standard processes/insights from other markets including US and any launched international markets. Lead procedure sharing across markets, support local market rollout of strategy/tactical frameworks and promotional content framework materials, as well as reporting of marketing critical metrics regularly into overall hematology performance reporting around the world. Identify drivers and barriers to brand use and develop plans to address. Maintain the highest ethical and compliance standards, personally and throughout the marketing team.
A typical day may include the following:
- Partnering with Global brand leads to develop the annual brand plan as well as develop international led tactical plans including global promotional materials, international congresses, advisory boards etc. across the portfolio of hematology brands.
- Developing cases to define the business opportunity and resource needs to commercialize in each respective international market in partnership with relevant partners such as commercial, medical affairs, HEOR, finance etc.
- Lead launch planning efforts for markets as they launch each of our hematology assets
- Work with business development, as appropriate, to identify partners for select markets as needed.
- Lead identification of global KOLs for MM and NHL and lead KOL plans to engage these individuals to help understand the evolving landscape and gather insights on where our brands fit in the treatment paradigm.
- Build insight and analytics plans for international markets and share standard processes/insights from other markets including US and any launched international markets.
- Lead standard sharing across markets, support local market rollout of strategy/tactical frameworks and promotional content framework materials, as well as reporting of marketing KPIs regularly into overall hematology performance reporting around the world. Identify drivers and barriers to brand use and develop plans to address.
- Maintain the highest ethical and compliance standards, personally and throughout the marketing team.
To be considered, you must possess:
- Bachelor's degree required
- 10+ years of biotech/pharma brand marketing experience with 2+ years of leadership.
- Successful record of hiring, coaching, developing, promoting and retaining top talent and effectively managing team performance.
- Expertise in managing agencies and suppliers.
- Ability to communicate and act promptly, demonstrated initiative, creativity, and ability to work effectively in complex, rapidly changing environments.
- Excellent planning, prioritization, communication and presentation skills
- Strong integrity and ethics in behaviors, actions, and communications.
- Working knowledge of how healthcare compliance codes may vary between countries and assessing regulations related to promotional activities.
- Ability and willingness to travel as required 30%, some on weekends for conferences and meetings.
- Experience in pharmaceutical marketing at a biotech or pharmaceutical company for minimum of 5 years.
Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits, which often include (depending on location) health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off for eligible employees at all levels!
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business.
For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions. For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location.
Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc.
Salary Range (annually)
