Manager, B2B Engagement Strategy & Delivery (Dallas, TX, US) at American Airlines

Intro

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job

Join a forward-thinking team at the intersection of data innovation and commercial strategy. As Manager of the Global Sales & Distribution Data Team, you will lead the vision, development, and execution of a comprehensive data strategy that treats data as a product—designed, built, and maintained with the same rigor and customer-centric mindset as any other business offering.

What you'll do

• Data as a Product Leadership:
  Champion a product-oriented approach to data—defining clear ownership, roadmaps, and success metrics for data assets that serve internal and external consumers. Ensure data products are discoverable, trustworthy, and continuously evolving to meet business needs.
• Strategic Data Planning:
  Architect and implement an end-to-end data strategy for Global Sales & Distribution, aligning with enterprise goals and enabling data-driven decision-making across the organization.
• Agile Delivery & Execution:
  Lead Agile development practices across cross-functional teams. Collaborate with PMO to prioritize initiatives and ensure timely, high-quality delivery of data products and solutions.
• Stakeholder Engagement:
  Partner with business leaders, product managers, and technical teams to understand needs, educate on data capabilities, and drive adoption of data products.
• Innovation & Continuous Improvement:
  Foster a culture of experimentation and iteration. Leverage modern data platforms, automation, and AI/ML to enhance the value and usability of data products.
• Governance & Compliance:
  Ensure all data products adhere to enterprise data governance standards, including data quality, lineage, security, and regulatory compliance.
• Team Development:
  Mentor and develop a high-performing team of data professionals. Promote a collaborative, product-focused culture that values innovation, accountability, and impact.
• Data Quality for GenAI Readiness:
  Establish robust data quality frameworks to ensure data is accurate, complete, timely, and context-rich—critical for enabling advanced analytics and GenAI use cases. Drive initiatives to standardize, cleanse, and enrich data, making it AI-ready and aligned with enterprise knowledge models.

All you'll need for success

Minimum Qualifications- Education & Prior Job Experience

• ​Bachelor’s degree in relevant field or equivalent experience/training
• 5 years experience in airline commercial strategy and/or data management, including at least 2 years leading team(s).

Preferred Qualifications- Education & Prior Job Experience

• ​10 years experience in airline commercial strategy and/or data management, including at least 2 years leading team(s).
• Experience in integrated marketing, loyalty programs, B2B sales, airline industry knowledge

Skills, Licenses & Certifications

• ​Knowledge of airline industry, loyalty program design, airline technology required to deliver fare and customer experience products end-to-end, Global Sales & Distribution channels, B2B consumer behavior, modern customer engagement and marketing techniques powered by technology
• Ability to lead a large team according to American’s leadership model
• Ability to work collaboratively across departments to generate consensus and solicit support for product implementations
• Ability to propose and defend strategies to senior leadership
• Ability to interact professionally with B2B channels and customers
   

What you'll get

Feel free to take advantage of all that American Airlines has to offer: 

• Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
• Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more. 
• Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
• 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
• Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more

Feel free to be yourself at American

From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.

Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.