Hybrid Clinical Content Creation Strategy and Deployment, Oncology (Whippany, New Jersey, US) at Bayer Global - Home | Bayer Global

The Clinical Content Creation Strategy and Deployment, Oncology will be establishing a clear, viable, and compelling strategy to evaluating, selecting, managing, and overseeing creative content contractors and internal personal to ensure the successful design, development, and roll-out of projects by facilitating activity/workload.

This position leads the strategy for development of multichannel medical resources for impactful customer engagement in accordance with the US Medical Affairs Brand Plan.

YOUR TASKS AND RESPONSIBILITIES

The primary responsibilities of this role, Clinical Content Creation Strategy and Deployment, Oncology, are to:

• Develop the medical resource strategy based on the scientific platform for the brand, presentations and publications, the therapeutic area landscape, and medical insights;
• The Clinical Content Strategist is also responsible for educating customer facing team members regarding the use of medical resources, including through coaching and field engagement;
• Through data driven decision making they will revise and evolve the medical resource strategy to support execution of the US Medical Affairs Brand Plan;
• Assists in the development of end-to-end processes for effective generation and dissemination of content across the incumbents assigned Therapeutic Area;
• Leads the development of customer research to deliver transformative scientific content assets aligned with customer needs while evaluating innovative ways for scientific content creation;
• Manages content related reporting-responsible for development of quantitative and qualitative success criteria reports and dashboards within content management system to measure effective generation and utilization of scientific content;
• Assess and evaluate the C3C (Clinical Content Creation) & all external agency groups to ensure proper content deployment and creation and provide feedback to lead(s) of agencies and/or C3C;
• Ensuring Resources are aligned with TA (Therapeutic Area) medical vision, strategy, objectives and ensuring timely delivery of high-Quality materials with highest integrity, quality, and transparency;
• Ensuring all localization of Global Materials and ensuring Global Colleagues are incorporating US strategy and regulations in Content Development;
• Develop and Maintain Content Trackers and TA specific SharePoint hubs to house all Medical Material pertaining to the specific TA;
• Driving oversight, project management, and delivery of new initiatives for scientific communications enhancing customer engagement;
• Develop and execute an omnichannel engagement strategy that aligns with Medical Affairs goals;
• Enhancing internal content creation and deployment process tools, operating procedures, and outsourcing strategy to ensure consistent and alignment of resources;
• Identifies Key Content Creation and deployment Metrics aligned to customer needs and demonstrating desired outcomes of activities. Regularly communicating metrics with key stakeholder;
• Strategize with Medical, Legal, and Regulatory reviewers to enhance Resource Development PRT execution process by ensuring all materials adhere to governance, legal, medical, compliance, and regulatory standards;
• Collaboration with Global and USMA colleagues, in strategic planning and execution of TA specific content strategy including but is not limited to scientific slide decks, field medical tools, training materials, congress-related activities, websites/tools.

WHO YOU ARE 

Bayer seeks an incumbent who possesses the following:

Required Qualifications:

• Advanced degree (M.D., Ph.D, Pharm.D, M.Sc or equivalent) in a scientific discipline;

• Experience working in a pharmaceutical company or medical communication’s agency;
• Experience in Content Creation;
• Experience writing responses to scientific inquires and putting together scientific communication decks, reports and materials for educational activities;
• Proven ability to interpret scientific and clinical trial data and present that information in different formats for appropriate audiences. Team player who is willing to teach and bring others along the content generation journey. Ability to drive and inspire team in a matrixial environment;
• Experience implementing medical communication and congress programs, including omnichannel communication and digital channels/tools;
• Understand and interpret medical/scientific data and develop strategic messaging and knowledge of pharmaceutical standards, compliance, and regulations;
• Attention to detail and committed follow-through are essential attributes for this role;
• Strong project management skills.

Preferred Qualifications:

• A minimum of 3-5 years' industry experience in pharmaceutical company or medical communication agency;
• 3-5 years’ experience in Content Creation;
• Experience working within the Oncology Therapeutic Area.

Employees can expect to be paid a salary between $126,880 to $190,320. Additional compensation may include a bonus or commission (if relevant).  Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on an applicant’s location, market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors.

This posting will be available for application until at least: 9/3/2025