Hybrid Director, Digital Marketing at Simon Fraser University

Who We Are

Simon Fraser University is a leading research university, advancing an inclusive and sustainable future. Our purpose – the essence of SFU – is to create and connect knowledge, learning and community for deeper understanding and meaningful impact. We are committed to fostering excellence, innovation, belonging and community in all that we do.

SFU's Communications & Marketing (C&M) team works collaboratively across SFU to develop and deliver communication and marketing strategies that help inform our key audiences and influence their attitudes, perceptions and behaviours in support of SFU's vision. We work hard understand SFU's needs and use our skills to reach shared success. 

About the Role

The Director, Digital Marketing leads the web and social media teams, and is responsible for developing and delivering a university-wide vision for digital marketing at SFU. This includes establishing strong partnerships across SFU, advocating for user experience and audience-focused channels, setting a bold course for web, and being ahead of trends in social media.  

The ideal candidate is comfortable working with a broad range of stakeholders and leading change through complex issues. The role is fast-paced and requires a candidate who can set a vision while overseeing multiple campaigns, supporting a team, participating in committee work, and ensuring all the day-to-day tasks are aligned to the overall brand and marketing strategy. 

Full Job Description 

Qualifications

Bachelor's degree in Business, Marketing, Communications, Journalism or related field and seven years of related professional experience, including experience in developing and implementing marketing and communications plans and budgets or an equivalent combination of education, training and experience.

• Establish a vision and plan for digital marketing at SFU, aligned to the reputation strategy and the university's strategic plan.
• Oversee the creation and management of comprehensive communication strategies and campaigns to support critical digital marketing and organizational priorities, goals and key initiatives.
• Foster a network of influential relationships across the university and with colleagues to achieve digital and university
  wide mandates, goals and initiatives.
• Oversee a team of marketing and communication professionals, building cross functional awareness and contributions to meet needs and requirements
   

What We Offer

At SFU, our goal is to ensure our people are valued and supported by promoting a healthy work-life balance, professional growth and development, as well as a safe and respectful workplace. We offer continuing employees who belong in the Administrative & Professional Staff Association (APSA):

• 4 weeks’ vacation (prorated for the first year)*
• Hybrid-work program for eligible positions
• Employer paid defined benefit pension plan
• On-campus tuition waiver for employees and their immediate family members*
• Off-campus tuition reimbursements and professional development funds*
• And more! View our benefits brochure

*Prorated for part-time employees

Additional Information

Please include your cover letter and resume in one attachment.

SFU is an equity employer and strongly encourages applications from all qualified individuals including women, Indigenous Peoples, visible minorities, people of all sexual orientations and gender identities, persons with disabilities, and others who may contribute to the further diversification of the university.

We are committed to ensuring that the application and interview process is accessible to all applicants. If you require any assistance or accommodations, please contact [email protected].