Senior Growth Marketing Manager bei Pendulum?
Pendulum? · Remote, Vereinigte Staaten Von Amerika · Remote
About Pendulum
Pendulum® is leading a revolution that is occurring around the world to improve physical and mental health by first understanding, then restoring and enhancing the human microbiome.
Studies have shown that our microbiome (the bacterial communities in and on our bodies) is linked to everything from metabolism and diabetes, to longevity, weight loss, healthy immune systems, cancer prevention, feelings of well-being, inflammatory bowel disease, and even healthy skin. We have just scratched the surface on understanding the impact that our microbiome has on our lives. During early life we develop a diverse and balanced microbiome that plays a critical role in shaping our long-term health. Over our lives, a combination of diet, lifestyle, antibiotics, and aging can decrease the effectiveness of our microbiome.
Pendulum recognized the enormous impact they could have on people’s lives if they were able to address the imbalances in the microbiome. To accomplish this, Pendulum created proprietary probiotic pipelines and a unique discovery platform to identify key, novel bacterial strains and the prebiotics that feed them. The company has also built and developed the world’s first manufacturing technology to produce bacteria in an anaerobic (oxygen-free) environment at scale.
The medical probiotics that Pendulum has formulated have transformed the consumer probiotics market into a new category of therapeutic offerings that deliver the power and efficacy of a pharmaceutical with the safety and accessibility of a natural probiotic. Due to Pendulum’s explosive revenue and customer growth over the last two years, the company earned a spot on Forbes Magazine’s exclusive “The Next Billion Dollar Startups” list.
If you’re interested in improving the lives of people globally and you love working in a cross-functional, collaborative, inspiring environment, please continue reading.
Position Summary
We are seeking a Senior Growth Marketing Manager to own and scale several of Pendulum’s key growth levers, including newsletter marketing, affiliate marketing, and growth experimentation. Reporting to the VP of Consumer Revenue, this role is responsible for driving incremental revenue, improving customer lifetime value, and identifying new opportunities for efficient growth.
This is a highly hands-on role for a data-driven marketer who thrives in testing, learning, and optimizing across channels.
What You’ll Do
- Newsletter Channel Growth
- Own the end-to-end strategy and execution of Pendulum’s newsletter growth initiatives
- Develop and execute testing roadmaps across content, newsletter, cadence, offers, and messaging
- Partner with Brand, Data and Web teams to ensure newsletters balance credibility and brand with performance
- Affiliate Marketing
- Own and scale Pendulum’s affiliate program end-to-end
- Teaming with an agency, recruit, onboard, and manage high-quality affiliate partners
- Optimize commission structures, incentives, and creative assets
- Monitor performance, ensure compliance and brand alignment, and identify opportunities for incremental revenue
- Growth Experiments & New Channel Testing
- Identify, test, and scale new growth opportunities
- Run structured experiments across landing pages, offers, referral mechanics, and workflows
- Build lightweight business cases to evaluate new channels and initiatives
- Stay current on emerging growth tactics, platforms, and tools
- Performance & Analytics
- Own and report KPIs for newsletter, affiliates, and growth experiments (revenue, CAC, LTVLCAC and more)
- Use data to prioritize experiments and inform growth strategy
- Leverage AI-powered tools to accelerate analysis, content iteration, experimentation, and operational workflows—driving greater efficiency and speed across growth initiatives
- Cross-Functional Collaboration
- Work closely with Brand, Creative, CX, Web and Data teams to align growth initiatives with broader business goals
- Drive adoption of new tools, technologies, and best practices to scale growth impact
Knowledge Requirements
- 5–8+ years of experience in growth marketing
- Hands-on owning and scaling marketing growth channels
- Strong experimentation mindset with a track record of testing and learning and driving growth
- Highly analytical; comfortable working with performance metrics
- Experience with marketing automation platforms, analytics tools, and experimentation frameworks
- Comfortable working cross-functionally in a fast-paced, growth-oriented environment
- Strong written communication skills and attention to detail
- $180,900-$201,000
- Medical, Dental, and Vision
- Commuter Benefits
- Life & STD Insurance
- Company match on 401 (k)
- Flexible Time Off (FTO)
- Equity
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