MANAGER OF COMMUNICATIONS bei Avow Hospice

Description

Job Summary:

The Communications Manager is responsible for developing and implementing communications programs to support business goals of all Avow companies. This position is responsible for advancement and maintenance of brand integrity, media relations, crisis communications, advertising, print and digital collateral development, promotions, social media and website strategies.

Job Duties include the following:

Communications Strategy Management

• Meets with departmental/business sector/executive leadership team members to formulate communications strategies to meet corporate goals.
• Reports regularly on performance of communications tactics against strategies and measurable outcomes.
• Monitors public perceptions through qualitative research (interviews, focus groups, anecdotal methods) according to available budgets. 
• Serves in person as member of agency's crisis management/response team. Participation on the emergency response team requires onsite attendance before, during, and after the incident command team assembles.

Communications Staff Management

• Manages the daily workflow of the Communications department.
• Ensures that projects are completed on time and to corporate standards. 
• Completes required performance reviews of all assigned direct reports and conducts counseling and coaching when necessary.
• Seeks continuing education and professional development opportunities to advance the skills and aptitudes of the team to ensure that Avow is using current technology and tools efficiently and effectively.

Production

• Serves as copywriter and editor of educational and promotional materials, public announcements, newsletters, fundraising materials, educational tools and more.
• Manages/maintains the corporate website in partnership with the website host.
• Works with commercial vendors to facilitate orders, contracts and subscriptions related to corporate branded purchases and projects (e.g,, commercial printers, web designers/hosts, public relations/marketing services consulting agencies, advertising channels, promotional product companies, stock photography, event photography, etc.).
• Produces creatively designed print and digital communications in collaboration with the team.

Media Outreach

• Develops a media outreach plan.
• Builds and maintains relationships with local media contacts.
• Writes and issues press releases.
• Maintains media contact list.
• Plans and manages media interviews
• Actively seeks opportunities to promote organization services in the media.

General

• Actively participates in management meetings, committees and task forces as needed.
• Represents the organization at professional and civic organizations as needed/appropriate.
• Collaborates/assists/attends organizational events as needed (fundraisers, community offerings/celebrations, professional gatherings, etc.).
• Manages process for ordering and tracking inventory of corporate-use branded materials such as letterhead, envelopes, business cards, etc.
• Takes photos for agency use as needed.
•  Other duties as assigned.

Core Values:

Innovation:

We embrace change and are always looking at creative ways to solve problems and serve new populations.

Integrity:

We are honest, hardworking, fiscally responsible professionals driven solely by the well-being of our patients, their loved ones, and the communities we serve.

Collaboration:

We know we cannot achieve everything we want without working hand-in-hand with each other, with our healthcare partners, and with the community.

Celebration:

We believe in the importance of celebrating life and relationships.

Education:

We believe it is important not only to serve the community but to educate community members about our services and the role we can play at the end of life.

Qualifications

Education/Experience:
Master’s Degree from accredited college or university preferred. Bachelor's Degree from four-year college or university; or three to five years related experience and/or training; or equivalent combination of education and experience.  Exceptional writing (including proofreading) and customer service skills required.

Language Skills:
Communication skills of reading, writing, and speaking in English. Comfortable speaking in public and to small and large groups of constituents.

Math Skills:
Math skills including addition, subtraction, multiplication, division, and percentages/fractions.

Certificates, Licenses, Registrations:
Valid Florida Driver’s License.

Physical Demands:
(The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.)  While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; and talk or hear.  The employee frequently is required to stand, walk, and reach with hands and arms.  The employee is occasionally required to stoop, kneel, crouch, or crawl.  The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.  Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

Work Environment:
(The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.)  While performing the duties of this job, the employee is occasionally exposed to outside weather conditions.  The noise level in the work environment is usually moderate.

Compensation and Benefits:
This is only a summary of our employee benefits; it is subject to change.

• Medical insurance (PPO) with prescription drug co-pay or HDHP w/HSA
• Supplemental Benefits (hospital confinement, accident and/or cancer) 
• Dental insurance
• Vision Insurance
• Life and accidental death/dismemberment insurance (company paid)
• Long term care insurance (company paid)
• Retirement savings plan (TSA/403(b) matching program)
• Short and long term disability insurance (company paid)
• LegalShield (identity protection and more)
• Bereavement leave for family and pets
• Direct deposit
• Credit union availability
• Employee Assistance Program
• Paid time off
• Mileage reimbursement
• In-house continuing education opportunities
• Discounted membership at local area Fitness Center
• Tuition reimbursement
• Other employer-sponsored activities

Avow is a Tobacco Free Organization which includes but is not limited to cigarettes, electronic cigarettes, vaping, cigars, cigarillos, pipes, chewing tobacco, snuff, dip, and loose tobacco smoked via pipe or hookah. And due to the above,  Avow will only hire Nicotine Free individuals.