Senior Manager, Organic bei Straighterline
Straighterline · Arlington, Vereinigte Staaten Von Amerika · Hybrid
- Senior
- Optionales Büro in Arlington
At StraighterLine we are on a mission to help students succeed!
About Us
StraighterLine is the leading provider of high-quality, affordable, online courses that help learners earn college credit and meet their professional goals. Each year, 150,000 learners take one of StraighterLine’s 215 courses to upskill into new careers or earn credit from over 2,000 colleges and universities worldwide. StraighterLine works with institutions and corporate partners to provide their students and employees with flexible education options that allow them to work and learn at their own pace. Visit www.straighterline.com for more information.
About the Role
StraighterLine is seeking a strategic and creative Senior Manager, Organic to shape how students discover and engage with our brand across an evolving digital landscape. You will own both the day-to-day execution and long-term vision of our organic channels—including TikTok, Meta, YouTube, LinkedIn, and emerging platforms.
This role is responsible for building and managing a fast, data-driven, creator-first content engine while expanding StraighterLine’s reach, strengthening brand authority, and driving enrollment growth. You will partner closely with Creative, PR, and Performance teams to amplify campaigns, support key markets, and turn organic into a powerful growth lever for the business.
About the RoleStraighterLine is seeking a strategic and creative Senior Manager, Organic to shape how students discover and engage with our brand across an evolving digital landscape. You will own both the day-to-day execution and long-term vision of our organic channels—including TikTok, Meta, YouTube, LinkedIn, and emerging platforms.This role is responsible for building and managing a fast, data-driven, creator-first content engine while expanding StraighterLine’s reach, strengthening brand authority, and driving enrollment growth. You will partner closely with Creative, PR, and Performance teams to amplify campaigns, support key markets, and turn organic into a powerful growth lever for the business.
Organic Growth Strategy & Execution
Content Creation & Community Engagement
Influencer Marketing
Analytics & Optimization
Must-Have Qualifications
Nice-to-Have Qualifications
Working at StraighterLine
StraighterLine team members work every day knowing that they are helping learners on their path to employability and career success. We're an inclusive team that fosters collaboration, that trusts and communicates openly. Like our students, we are lifelong learners and strive for excellence in our work. We are committed to bringing innovative solutions to the field - your ideas will never go unheard. And, best of all, we love to celebrate each other's contributions and wins.
We also know how important a life outside of work is, and the support that employers can contribute.
Our Benefits:
Generous time off policies, 13 public holidays.
Medical, Dental, and Vision Insurance Coverage (*one option full funded by StraighterLine)
401K Safe Harbor: StraighterLine contributes 3% of your total salary whether you contribute or not
Six weeks paid parental leave
Free StraighterLine courses for you and your family members
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
