Senior Growth Marketer bei risk3sixty

Description

Location: Hybrid — Atlanta GA, three days in office

We’re an award-winning, technology-driven, cybersecurity and compliance advisory firm helping companies build trust with customers and regulators. We’re proudly a 2025 Best Places to Work winner, Pacesetter Hall of Fame inductee, and home to a team of experts who value innovation, autonomy, and results. Our team thrives on solving complex challenges, building meaningful relationships, and pushing the boundaries of what’s possible. Now, we’re looking for a strategic and data-driven Senior Growth Marketer to help us scale our impact.

As Senior Growth Marketer, you’ll be the architect of our growth engine — owning the strategy, execution, and optimization of marketing initiatives that drive pipeline, product adoption, and brand awareness. You’ll collaborate directly with the VP of Product and cross-functional teams to turn insights into action and campaigns into conversions.

What You’ll Do

• Develop and execute full-funnel growth strategies across paid, organic, and partner channels
• Own campaign planning for video content, product launches, and thought leadership artifacts
• Optimize our marketing tech stack and lead generation workflows
• Analyze performance data to uncover insights and iterate quickly
• Partner with Sales, Product, and Delivery teams to align messaging and maximize impact
• Champion experimentation —landing page optimization, and audience segmentation
• Help shape our brand voice and elevate our presence across social channels

What Success Looks Like

• A steady stream of pointed, intelligent, and outcome-driven content fueling demand generation
• Campaigns that convert — moving leads from awareness to MQL
• Measurable impact on pipeline tied to content and distribution efforts
• Content systems and channel-level performance that scale with our team and goals

Requirements

• Experience in Growth Marketing: Several years of experience in growth marketing or a related field, demonstrating a successful track record of driving growth through innovative marketing strategies.
• Solutions-Focused Marketing Experience: An ability to fundamentally understand functional and technical products and create packages and marketing strategies for solutions like AI Agent development services, software subscriptions, compliance advisory, and proactive security services.
• Analytical Skills: Strong analytical skills with the ability to interpret data and derive actionable insights from performance metrics and user behavior analysis.
• Digital Marketing Proficiency: Extensive knowledge of digital advertising, content marketing, SEO, and PPC campaigns.
• Technical Skills: Familiarity with marketing automation tools, AI SDR tools, data visualization software, and analytics platforms to monitor and optimize campaigns.
• Creative Problem-Solving: Ability to think creatively and develop unique solutions that drive customer engagement and conversion rates.
• Project Management: Skills in managing multiple projects simultaneously, ensuring timely execution and alignment with business goals.
• Communication Skills: Strong verbal and written communication skills, with the ability to present findings and strategies to stakeholders clearly and persuasively.
• Leadership and Collaboration: Proven experience in leading teams and collaborating with cross-functional partners to achieve marketing objectives.