Senior Manager, Digital Optimization bei Qvc
Qvc · West Chester, Vereinigte Staaten Von Amerika · Onsite
- Professional
- Optionales Büro in West Chester
Reporting to the Director of Digital Optimization & Operations, you will develop strategies to increase sales & digital metric growth across our digital platforms by using multiple platform functionalities – including – A/B Testing, Ratings & Reviews, Search & Navigation, Granify, and other Optimization programs to deliver customer experience and conversion on our site and apps for QVC.
Who We Are
QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. QVC reaches more than 200 million homes worldwide via its 13 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages.
Your Impact
- Set vision and goals for team to lead optimizations within the QVC US and HSN IS business further.
- Create and manage growth-centric forecasts to measure revenue impact of AB Testing and optimizations month-over-month and year-over-year.
- Lead and mentor AB Testing/Optimization team, building consistency in approach and best-practices across QVC and HSN digital properties
- Partner with Analytics team to identify KPIs, create dashboard reporting and set the standard for communication of AB test results across multiple departments
- Lead quarterly ideation sessions with UX, Engineering, Optimization and business stakeholders to continuously build the backlog with data-backed, future-state optimization ideas to drive eCommerce CRO
- Analyze reporting to identify performance trends and opportunities
- Analyze results for all platforms to increase conversion, sessions and engagement on our platforms.
- Identify opportunities & manage conversion driving programs for QVC's business.
- Bring the strategy for the Onsite Search and Navigation Program.
- Manage A/B Testing Program for QVC US and HSN US Market.
What You Bring
- 10+ years of A/B testing experience increasing responsibility and focus on analytics in a retail, hospitality, or ecommerce environment.
- 10+ years experience in Core and Targeted testing for digital platforms.
- 10+ progressive years leading multivariate testing for revenue growth or consumer engagement.
- 10+ years experience using analytics tools to guide digital strategy.
Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.
QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.
If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.
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