- Professional
- Optionales Büro in Unknown
Summary:
Analyzing data from various departments including slots & promotions performance. Interpretation, evaluation of data to generate financial business analysis for Database Marketing campaigns, Casino Promotions, Slot Machine Performance, and other related areas.
ESSENTIAL DUTIES AND RESPONSIBILITIES include but limited to the following:
*Create and maintain the segmentation of monthly marketing campaigns; provides data analysis for the purpose of gauging the success rate of such campaigns.
*Performs Ad Hoc analysis, reporting, data extraction and visualizations to track profitability, retention, acquisition, and identify opportunities to increase profit.
*Independently identifies appropriate statistical techniques, data and methods that will be used to answer database marketing inquiries and provide business alternatives.
*Works with IT department to execute email campaigns to casino customers.
*Investigates and helps solve data quality issues; trains users as needed.
*Analyzes slot data including hold percentages, new & historic product data.
*Works with Slot Operations Manager on product placement.
*Maintains an excellent working knowledge of slot accounting, player tracking, ticket validation, and performance management and data analysis systems. Is responsible for the accurate transposing of various reporting tools.
*Presentation & explanation of findings/information to various levels of management.
* Perform other duties as assigned to support the efficient operation of the department.
