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Hybrid Marketplaces Lead bei TryCreate

TryCreate · New York, Vereinigte Staaten Von Amerika · Hybrid

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We are looking for a highly organized and analytical Marketplace Lead to own our presence across Amazon, Target.com, and Walmart.com. This role will oversee both the front-end (listings, content, merchandising, customer experience) and back-end (inventory, operations, reporting) while also leading paid media campaigns within each marketplace. You’ll be responsible for maximizing visibility, efficiency, and profitability across these key growth channels.

Responsibilities

  • Manage day-to-day marketplace operations across Amazon, Target.com, and Walmart.com, including catalog management, inventory, pricing, and promotions.
  • Own front-end execution: product listings, A+ content, imagery, SEO optimization, ratings/reviews strategy, and merchandising.
  • Partner with operations function to manage back-end operations: order flow, fulfillment coordination, troubleshooting, and compliance with marketplace requirements.
  • Develop and manage ad buying strategies within Amazon Ads, Walmart Connect, and Target Roundel; optimize campaigns for ROAS, visibility, and new customer acquisition.
  • Conduct keyword research and competitive analysis to drive discoverability and conversion.
  • Regularly analyze performance metrics, create reports, and share insights with leadership to inform strategy.
  • Stay ahead of platform changes, trends, and new ad opportunities to keep us competitive.

Requirements

  • 4+ years experience managing marketplace accounts (Amazon required; Target.com and Walmart.com strongly preferred).
  • Proven success in ad buying and campaign management across marketplace ad platforms.
  • Experience leveraging tools like Helium 10 for keyword research and competitive insights.
  • Experience with subscribe & save-heavy businesses on Amazon.
  • Preferred experience using tools like Quartile (or similar platforms) for marketplace advertising management.
  • Strong understanding of marketplace back-end systems (Seller Central, Vendor Central, or equivalents).
  • Experience optimizing product content for discoverability and conversion.
  • Data-driven mindset with advanced Excel/analytics skills.
  • Ability to collaborate cross-functionally with operations, creative, and finance teams.
  • Health & wellness or CPG experience a plus.

Based in New York, NY

Benefits

  • Competitive compensation including salary, bonus and equity.
  • Fully-paid health, dental, and vision insurance.
  • Downtown Manhattan office, with flexible work setup and 15 days of PTO
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