Hybrid Product Marketing Manager bei Pump.co

Pump.co is hiring a Product Marketing Manager to own the positioning, messaging, and launches that fuel awareness, adoption, and revenue. This is a high-impact, cross-functional role that sits at the intersection of product, marketing, and sales — ideal for someone who loves translating complex features into clear, compelling stories.

If you're equal parts storyteller and strategist, and you thrive in fast-paced environments where your work directly shapes user experience and growth — we’d love to meet you.

What you’ll do:

• Own product positioning, messaging, and go-to-market strategy across all channels

• Collaborate with product and engineering teams to deeply understand our platform and translate features into customer benefits

• Write and publish high-quality content including blogs, landing pages, customer case studies, product updates, and email campaigns

• Lead SEO strategy and execution to increase inbound traffic and organic visibility

• Manage external PR efforts to grow brand awareness in tech and startup media

• Plan and execute field and virtual events, including trade shows, webinars, and customer roundtables

• Partner with the sales team to create collateral, one-pagers, and pitch decks that align with buyer personas

• Track and report key product marketing KPIs including campaign performance, traffic, engagement, and conversions

• Be the voice of the customer — conduct market and competitor research to help shape positioning and inform product decisions

• Collaborate with the demand gen team to align messaging across paid and organic campaigns

You should have:

• 3–6 years of experience in product marketing, preferably in B2B SaaS or developer tools

• Proven experience with SEO, PR outreach, content marketing, and event strategy

• Excellent writing and storytelling skills — you can distill complex ideas into clear, digestible messaging

• Familiarity with platforms like Twilio and Courier (or similar communication APIs) and comfort marketing technical products

• Strong project management skills and the ability to drive cross-functional alignment

• Data-driven mindset with experience using tools like Google Analytics, Hubspot, or similar

• Comfortable working in a fast-paced, highly collaborative, startup environment

• Able to work 5 days a week onsite in our San Francisco office

Benefits:

• Competitive salary and equity as a core member of our marketing team

• Full healthcare coverage for you

• 401(k)

• 32 vacation days and unlimited sick leave

• Quarterly company-paid team retreats

• Learning & development stipends

Compensation: $120,000-$150,000 USD

Equity: 0.05%–0.2%