The Role We Need:
PadSplit is looking for a Director of Lifecycle Marketing to create data-driven strategies that enhance member and host engagement, improve retention, and optimize the customer journey. This role is critical to scaling our lifecycle marketing efforts, refining personalized communications, and driving meaningful impact through promotions, referral programs, and notification initiatives.
The Person We Are Looking For:
The ideal candidate is a seasoned lifecycle marketer with expertise in designing automated, personalized campaigns across multiple channels. They must have a strong analytical mindset, a passion for understanding customer behavior, and a track record of using data to drive innovative strategies. The right candidate thrives in a collaborative, cross-functional environment and is motivated to lead initiatives that transform user engagement and retention at PadSplit.