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Hybrid Assistant Manager, Brand Activation bei Kohl's

Kohl's · New YorkDesign Office (0908), Vereinigte Staaten Von Amerika · Hybrid

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Role Specific Information

Job Description

This role is based at our New York Design Office or our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.

About the Role

In this role, you will advance Kohl’s brand relevance and awareness by translating strategic direction into actionable programs. You will manage tactics and campaigns to grow brand awareness, shift perceptions and drive credibility with groundbreaking partnerships, events and activations.

What You’ll Do

  • Manage the day-to-day development and execution of brand activation and brand campaigns, ensuring alignment with broader brand strategy

  • Support Senior Manager in translating high-level activation strategies into actionable plans, timelines, briefs, and processes

  • Lead large-scale events and partnership activations from ideation through execution

  • Collaborate with internal and external partners, including agencies, talent and content teams, to ensure quality control and timely delivery of campaign elements

  • Oversee executional details such as project timelines, budgets, contracts, content approvals and KPI tracking

  • Partner closely with the Senior Coordinator to manage logistics, while guiding prioritization and troubleshooting roadblocks

  • Provide thought partnership and insights during planning and recapping phases to drive continuous improvement in campaign effectiveness

  • Stay up-to-date on emerging trends, talent, competitor strategies and cultural moments to inform activation tactics

  • Support press, social content, influencer and engagement teams as needed

  • Additional tasks may be assigned

What Skills You Have

Required

  • Bachelor’s degree in Marketing, Social Media, Communications, or other applicable areas of study

  • Minimum 5-7 years of experience in brand activation, influencer marketing or experiential marketing

Preferred

  • Previous experience working with creative or media agencies

Essential Functions

The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.

  • Ability to perform the accountabilities listed in the “What You’ll Do” Section

  • Ability to maintain prompt and regular attendance as set by the company 

  • Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week

  • Ability to comply with dress code requirements

  • Ability to learn and comply with all company policies, procedures, standards and guidelines

  • Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel

  • Ability to work as part of a team and interact effectively and appropriately with others

  • Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes

  • Ability to satisfactorily complete company training programs

  • Perform work in accordance with the Physical/Cognitive Requirements section

Physical/Cognitive Requirements 

  • Ability to use a personal computer for tasks such as communicating, preparing reports, etc.

  • Ability to plan, prioritize and monitor activities across business units

  • Ability to complete or oversee the completion of assigned projects in a timely manner

  • Ability to comply with health and safety standards

Pay Range: $88,900.00 - $151,100.00

Kohl’s offers a variety of benefits to associates depending on full-time/part-time status and work hours, including: WORK LIFE BALANCE (PTO, Vacation Buy Program, Parental Leave), HEALTH & WELLNESS (Medical, Dental, Vision and other short and long term disability programs, Emergency health and wellness programs such as Accident Protection Plans, Critical Illness Plans and more), SAVINGS & RETIREMENT BENEFITS (401k, Flexible Spending Accounts and associate discount programs with Kohl’s partners), INSURANCE PROGRAMS (Life Insurance for you, your family or your pet, as well as other protection programs), and LIFE EVENTS (Legal and adoption assistance benefits).  
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