Shopify Lavoro a distanza e a domicilio

Hybrid Senior Content Marketing Manager, Product Senior Content Marketing Manager, Product with verification

Shopify · NAMER (Remote) · Canada · Hybrid

About the job

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About You

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

  • Care deeply about what you do and about making commerce better for everyone
  • Excel by seeking professional and personal hypergrowth
  • Keep up with an unrelenting pace (the week, not the quarter)
  • Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
  • Bring critical thought and opinion
  • Embrace differences and disagreement to get shit done and move forward
  • Work digital-first for your daily work


About The Role

Shopify’s Retail team is looking for an experienced B2B content marketer to create content that helps our audience unlock the value of Shopify’s products for midmarket to enterprise businesses. In this role, you’ll work closely with product marketers across the organization to strategize, produce, and publish compelling product content. This includes things like implementation guides, product brochures, platform journeys, and benchmarking/research reports.

Your day-to-day:

  • Write and edit first-rate technical content. The essential skill of any technical communicator is to disambiguate. Alongside your ability to distill complex topics and explain them clearly, you’re eager and able to interview subject matter experts and analysts to extract as much information as you need to ensure your content is accurate and thorough.
  • Work closely with product and sales. This role requires you to have a deep understanding of Shopify’s product and roadmap, our mid- and upmarket buyers, and their challenges and needs. You’ll work closely with product marketing and sales in order to create the right product content at every stage of the buyer journey.
  • Troubleshoot and problem-solve. Technical content for a C-suite audience is high- stakes. Because of this, content will go through several reviews and iterations before it’s ready for public consumption. The right person can get buy-in and alignment from senior leadership, establish (and enforce) a clear review process, and manage stakeholder expectations to move the project along in a timely manner.
  • Drive real, measurable business results. You’re comfortable working on a marketing team that’s inspired by insight but guided by data. You use research and audience insight to develop content plans, and you’ll be right at home proving you are adding high-quality leads to our pipeline.
  • Set the standard. The right person won’t just meet our current standards for quality; they’ll raise us to new heights. It’s an exciting time to help grow Shopify’s enterprise content program, and we need people who have a deep understanding of the SaaS space and are motivated to define and continually evolve what “great technical content” means for our team.


Requirements for the role:

  • You have first-class writing and editing talent, and a knack for distilling complex subjects and explaining them clearly
  • You have extensive B2B marketing experience working in the SaaS space and writing for a technical audience (ideally, in the C-suite)
  • You have a strong facility with technology and you genuinely enjoy learning about complicated systems
  • You’re able to interact well with subject matter experts, especially engineers and developers, and have strong interviewing skills
  • You can speak confidently about past successes developing technical content that helped users adopt a software
  • You work in the service of your readers; this is an idea you take very seriously. That means you can easily see yourself becoming obsessed with figuring out where enterprise commerce is headed on behalf of our audience
  • You love digging into the data—whether it’s research for a report or data about how your content is performing, you’re not shy around numbers
  • You have a demonstrated track record of as a technical writer with 5+ years of experience with technical or research writing
  • You’re able to show your ideas graphically or work with designers using visual prompts to convey technical concepts
  • Technical background (IT/development/engineering background) is a bonus