Remote- und Homeoffice Jobs weltweit

What's in it for You?

• Competitive Compensation: Salary range of $80,000-$100,000, based on experience and qualifications.
• Comprehensive Benefits Package: Health, dental, and vision insurance, plus long-term disability coverage.
• 401(k) with Company Match: Plan ahead for your future with competitive company contributions.
• Paid Time Off & Holidays: Generous PTO and paid holidays per year to support work-life balance.

Responsibilities

• Strategy & Planning: Develop and implement a comprehensive digital marketing strategy, including SEO, PPC, content development, and social media campaigns, in alignment with business goals.
• Campaign Management: Work with agency partners and our internal creative team to build, launch, and optimize paid campaigns across platforms like Google Ads, Microsoft Ads, TikTok Ads, and Meta Ads. Coordinate content production and manage marketing and editorial calendars.
• Analytics and Reporting: Monitor, measure and report on the performance of all digital campaigns using tools like Google Analytics 4 (GA4), Google Tag Manager, Google Search Console, and Microsoft Clarity. Use data insights to identify trends and optimize spend and performance based on ROI and KPIs.
• Web & User Experience (UX): Oversee the company website and landing pages, managing updates, design, and user experience to improve conversion rates.
• Local Listings Management: Create, optimize, and maintain online business listings across Google Business Profile, Yelp, and other relevant local directories.
• Collaboration: Work closely with internal teams (content creators, designers, sales) and external partners/agencies to ensure cohesive and engaging brand messaging across all digital channels.
• Integrations & Analytics: Measure and analyze performance of all social and local marketing campaigns using analytics tools (e.g., Google Analytics, platform-specific insights) and assess against key performance indicators (KPIs). Provide regular reports on organic campaign performance and local search rankings to management, offering actionable insights for improvement. Run and deliver competitive analysis on all channels. Collaborate with internal teams (sales, content creators, design) to ensure cohesive messaging and branding across all channels.

Qualifications

• Experience: 5 to 7 years of hands-on experience managing full-funnel digital marketing campaigns, ideally in an agency or multi-client environment.
• Paid Media & SEO: Proven experience in digital marketing with a focus on paid media management, local SEO, and emerging AI-driven optimization.
• Platform & Audience Expertise: In-depth understanding of major social media platforms, their audiences, and engagement best practices.
• Analytics & Tools: Experience with web analytics and marketing tools, including Google Analytics, Google Search Console, social media management platforms, and integrations (e.g., Zapier).
• Content & Communication: Strong content creation, writing, and communication skills with an eye toward optimization and performance.
• Project Management: Ability to manage multiple priorities, meet deadlines, and adapt to changing trends.
• Technical Skills (Preferred): Working knowledge of HTML/CSS, Elementor, keyword research, and content optimization strategies.
• AI & Automation (Preferred): Experience optimizing for AI/LLMs, bots, and marketing automation workflows.
• Education & Background (Preferred): Bachelor's degree; agency experience and/or experience in related industries preferred.

Physical Requirements

• Work Environment: Office-based role involving extended periods of computer use.
• Schedule: Standard work week is 40 hours, Monday-Friday, generally between 7:00am and 6:00pm.