Europe, Middle East and AfricaBuilding the Future of Crypto

Europe, Middle East and AfricaOur Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.Europe, Middle East and Africa

Europe, Middle East and AfricaWhat makes us different?Europe, Middle East and Africa

Europe, Middle East and AfricaKraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.Europe, Middle East and Africa

Europe, Middle East and AfricaBefore you apply, please read the Europe, Middle East and AfricaKraken CultureEurope, Middle East and Africa page to learn more about our internal culture, values, and mission.Europe, Middle East and Africa

Europe, Middle East and AfricaAs a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to Europe, Middle East and Africaindustry-leading securityEurope, Middle East and AfricaEurope, Middle East and Africa, Europe, Middle East and Africacrypto educationEurope, Middle East and AfricaEurope, Middle East and Africa, and Europe, Middle East and Africaworld-class client supportEurope, Middle East and Africa through our products like Europe, Middle East and AfricaKraken ProEurope, Middle East and AfricaEurope, Middle East and Africa, Europe, Middle East and AfricaKraken NFTEurope, Middle East and AfricaEurope, Middle East and Africa, and Europe, Middle East and AfricaKraken FuturesEurope, Middle East and AfricaEurope, Middle East and Africa.Europe, Middle East and Africa

Europe, Middle East and AfricaBecome a Krakenite and build the future of crypto!Europe, Middle East and Africa

Europe, Middle East and AfricaThe TeamEurope, Middle East and Africa

Europe, Middle East and AfricaThe Brand and Creative team at Kraken consists of a world class team working on bringing Kraken's mission and brand to life and on-boarding the World to Crypto.Europe, Middle East and Africa

Europe, Middle East and AfricaAs the Brand Marketing Manager, you will focus on brand management, brand campaigns, brand health, above the line campaigns, and relevant culture and industry marketing for Kraken and our suite of products. Your goal will be to make Kraken top of mind and the most preferred crypto brand.Europe, Middle East and Africa

Europe, Middle East and AfricaWe're looking for someone who elevates the craft and fuels brand growth. Someone who can influence and partner across the organisation to connect the dots between Marketing, Product, Strategy, International, and Data. Someone who is customer-obsessed and works backwards from our consumer insights and human truths. The ideal brand marketing leader can take our strategic annual brand marketing plan and bring it to life in exceptional creative and campaigns that we bring to market, winning the hearts and minds of our target audiences around the world.Europe, Middle East and Africa

Europe, Middle East and AfricaYou will report to the Director, Brand Marketing and have access to key leaders throughout the organisation. This is a fully remote role.Europe, Middle East and Africa

Europe, Middle East and AfricaThe OpportunityEurope, Middle East and Africa

• Europe, Middle East and AfricaLead and inspire customer-centric, world-class brand marketing efforts that focus on building brand awareness, love, loyalty, and relevance for the Kraken brand.
• Europe, Middle East and AfricaContribute to building the brand strategy, including positioning, purpose, promise, and messaging and, and translate it to results-driven annual brand plans and break through campaigns and activations as well as all aspects of the customer experience.Europe, Middle East and Africa
• Europe, Middle East and AfricaChampion the customer and lead efforts that unlock and craft compelling human and cultural stories which will contribute to Kraken’s efforts to build the most iconic, trusted, resilient and loved crypto brand.Europe, Middle East and Africa
• Europe, Middle East and AfricaDrive creative brief development and collaborate closely with Creative and Media. Champion the work throughout the process from inception through launching the work in the market. You will fight for creative, brand linkage, break through, clarity, and on-brand ideas, engaging in rigorous debate in the pursuit of great work to ensure that Kraken stands out and we achieve our brand goals.Europe, Middle East and Africa
• Europe, Middle East and AfricaOrchestrate the translation of EMEA brand marketing efforts across international countries and regions by ensuring that we deliver the best playbooks, toolkits, plans, and more to bring our brand campaigns to market locally. Partner with international teams to identify those countries that require bespoke efforts based on local cultural nuances, product readiness, etc.Europe, Middle East and Africa
• Europe, Middle East and AfricaManage large-scale budgets and multi-channel campaigns and activations. Continuously optimize plans to drive desired results.
• Europe, Middle East and AfricaCollaborate and partner closely with a dynamic team of marketers, in-house and agency creatives, product experts and other leaders throughout the company to bring our brand to life, ensuring we create successful work that drives results.Europe, Middle East and Africa
• Europe, Middle East and AfricaLead brand campaign measurement and metrics and work with Marketing Insights, Analytics, Intelligence and Media teams to quantify the impact of brand marketing on the business and continuously optimize campaigns.Europe, Middle East and Africa
  
  

Europe, Middle East and AfricaSkills you should HODLEurope, Middle East and Africa

• Europe, Middle East and Africa7+ years of industry experience driving innovative brand and integrated marketing.
• Europe, Middle East and AfricaExperience using data and metrics to measure impact and determine improvements.Europe, Middle East and Africa
• Europe, Middle East and AfricaExperience driving direction and alignment with cross-functional teams.Europe, Middle East and Africa
• Europe, Middle East and AfricaExperience presenting results and progress to goal to senior leadership.Europe, Middle East and Africa
• Europe, Middle East and AfricaStrong Crypto domain expertise is preferred.Europe, Middle East and Africa
  
  

#UKEUEurope, Middle East and Africa

Europe, Middle East and AfricaKraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!Europe, Middle East and Africa

Europe, Middle East and AfricaAs an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.Europe, Middle East and Africa

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