Director, Global Brand Strategy chez Meltwater
Meltwater · Charlotte, États-Unis d'Amérique · Hybrid
- Senior
- Bureau à Charlotte
MarketingHybrid Remote, Charlotte, North Carolina Austin, Texas Chicago, Illinois Washington, District Of Columbia Atlanta, Georgia
We are looking for a passionate brand professional who can merge the worlds of analytics and creativity as our next Director, Global Brand Strategy. This person is excited to build and drive the story of Meltwater to the next level. This role will be responsible for shaping our global brand messaging and positioning, working with a best-in-class team to bring that messaging to life.
What You'll Do:
What You'll Bring:
What We Offer:
Compensation Overview
Description
What We’re Looking For:
We are looking for a passionate brand professional who can merge the worlds of analytics and creativity as our next Director, Global Brand Strategy. This person is excited to build and drive the story of Meltwater to the next level. This role will be responsible for shaping our global brand messaging and positioning, working with a best-in-class team to bring that messaging to life.
Join us and become part of a diverse global marketing team that highly values your unique contributions, empowering you to achieve remarkable success and propel your marketing journey.
What You'll Do:
- Build and execute a multi-year brand strategy that keeps Meltwater ahead of market and category shifts
- Shape global messaging and positioning that resonates across markets
- Showcase the value of our products through compelling and consistent communications
- Partner closely with content, field, and product marketing teams to develop strategic initiatives that uplift the brand
- Drive storytelling that connects Meltwater’s innovations with customer impact
- Track performance and report on brand health KPIs to continuously evolve our presence and drive growth
- Champion the Meltwater brand across internal and external stakeholders to ensure alignment and excellence
- Stay informed about industry trends and best practices in SaaS marketing to drive innovation and maintain a competitive edge
What You'll Bring:
- Bachelor’s degree or higher education level in Marketing or a related field
- 5–7 years of experience in brand marketing
- 2–3 years of experience in SaaS or technology industries
- Exceptional project management and organizational skills
- Strong leadership with the ability to articulate a clear and actionable vision
- Deep understanding of global brand building, audience insight, and creative execution
- Collaborative mindset with the ability to work cross-functionally and inspire teams
- Self-motivated, highly driven, and quick to learn, with a growth mindset and a strong commitment to personal and professional development
- A collaborative team player with a willingness to learn and drive initiatives forward
- Exceptional written and verbal communication skills in English
- The ability to legally work in the country of hire is required for this position.
What We Offer:
- Flexible paid time off that allows you to have an enhanced work-life balance.
- Excellent medical, dental, and vision options
- 401(k) matching, life insurance, commuter benefits, and parental leave plans
- Complimentary CalmApp subscription for you and your loved ones, because mental wellness matters.
- ClassPass corporate discount code
- Energetic work environment with a hybrid work style, providing the balance you need.
- Thrive within our inclusive community and seize ongoing professional development opportunities to elevate your career.
Compensation Overview
- Base Salary of $145-$165K USD per year + discretionary annual bonus subject to the terms of the applicable bonus plan.
When You'll Join: November 2025
Our Story
At Meltwater, we believe that when you have the right people in the right environment, great things happen.
Our best-in-class technology empowers our 27,000 customers around the world to make better business decisions through data. But we can’t do that without our global team of developers, innovators, problem-solvers, and high-performers who embrace challenges and find new solutions for our customers.
Our award-winning global culture drives everything we do and creates an environment where our employees can make an impact, learn every day, feel a sense of belonging, and celebrate each other’s successes along the way.
We are innovators at the core who see the potential in people, ideas and technologies. Together, we challenge ourselves to go big, be bold, and build best-in-class solutions for our customers.
We’re proud of our diverse team of 2,200+ employees in 50 locations across 25 countries around the world. No matter where you are, you’ll work with people who care about your success and get the support you need to unlock new heights in your career.
We are Meltwater. Inspired by innovation, powered by people.
Equal Employment Opportunity Statement
Meltwater is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: At Meltwater, we are dedicated to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered. We are committed to the principle of equal employment opportunity and strive to provide a work environment that is free from discrimination and harassment.
All employment decisions at Meltwater are made based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or any other status protected by the applicable laws and regulations.
Meltwater does not tolerate discrimination or harassment of any kind, and we actively promote a culture of respect, fairness, and inclusivity. We encourage applicants of all backgrounds, experiences, and abilities to apply and join us in our mission to drive innovation and make a positive impact in the world.
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