Senior Brand Manager chez Suvida Careers

What You’ll Do 

Position Summary

Reporting to the Vice President of Marketing, the Sr. Brand Manager will serve as a key member of the marketing team, supporting initiatives to drive brand awareness, patient acquisition, and community engagement. The ideal candidate is a strategic growth leader with experience in healthcare marketing, Medicare Advantage and value-based care experience is a plus.

Responsibilities

• Lead the execution of integrated marketing campaigns that build brand relevance with customers across diverse touchpoints and deliver growth.
• Author strategic briefs to inspire creative development and ensure alignment with brand objectives and patient expectations with clarity and purpose.
• Support the development of marketing collateral for patients and families, ensuring relevance and resonance.
• Support the development and execution of organization-wide communication for key programs and plans, selling into all levels of leadership with expert communication and storytelling.
• Present recommendations to leadership, driving alignment, informed decision-making, and prioritization.
• Facilitate effective communication and collaboration across teams to support a unified brand experience.
• Own the brand calendar and budget, managing projects from concept to launch.
• Act as the internal voice and guardian of the brand, leading integrated campaigns in collaboration with cross-functional teams.
• Partner with clinic and growth teams to develop and execute grassroots marketing strategies to engage core audience and drive growth.
• Assist with the execution of media plans across traditional, digital, print, and social platforms to achieve target KPIs.
• Collaborate with growth analyst to evaluate campaign performance, leveraging insights to refine messaging, optimize impact, and drive growth.
• Serve as a strategic growth leader, fostering long-term relationships with our physicians and center staff.
• Other duties as assigned

 What You’ll Bring

Knowledge, Skills, and Abilities

• 5+ years of marketing leadership experience with background in Medicare Advantage, or value-based care.
• Bilingual (Spanish) Required
• Experience overseeing media strategy, agency partnerships, and marketing budgets to maximize ROI.
• Proven success in grassroots/field marketing and hyper-localized community engagement.
• Hands-on team player, highly organized, deadline-driven, and comfortable working in a fast-paced environment.
• Skilled communicator with the ability to influence executive stakeholders and unify diverse teams.
• High emotional intelligence and strategic thinking capabilities.
• 20% travel required

Education, Experience, Licensure, or Certification Requirements

• Bachelor’s degree or equivalent experience; MBA preferred.

Suvida Healthcare provides equal employment opportunities to all Team Members and applicants for employment and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.