About the job
Flexing It is a Freelance consulting marketplace that connects Freelancers and independent Consultants with organisations that are seeking independent talent.
Flexing It has partnered with Our client, a leading Hyperscale Data Center Provider is looking to engage with Consultant: Content Marketing (Technical Writing).
Responsibilities:
1. Develop and execute comprehensive communications strategies aligned with company goals and industry trends and lead marketing efforts to enhance brand visibility, engagement, and loyalty among the target demographic;
2. Create engaging and informative content for various platforms, including press releases, blogs, social media, and website updates;
3. Collaborate with cross-functional teams to identify and leverage key industry events, product launches, and milestones for communication opportunities;
4. Work with stakeholders to cultivate relationships with relevant media outlets, journalists, and influencers to secure media coverage and placements;
5. Monitor industry news and trends to identify potential opportunities for thought leadership articles and proactive communication;
6. Manage crisis communications by drafting statements, managing inquiries, and coordinating responses when necessary;
7. Drive internal communication initiatives, ensuring consistent messaging and information dissemination across the organization;
8. Produce and distribute regular internal newsletters, keeping employees informed about company updates, achievements, and industry insights;
9. Support the creation of marketing collateral, presentations, and other materials to effectively communicate the company's value proposition;
10. Measure and analyze the effectiveness of communication efforts, adjusting strategies as needed to achieve optimal results.
- Duration: 3 months
- Capacity: Part Time (30-32 hrs/week)
- Nature: Remote
Skills Required
1. Proven experience in media relations, public relations, or corporate communications, preferably within the technology or data center industry;
2. Strong written and verbal communication skills, with the ability to tailor messaging for various audiences;
3. Proficiency in content creation, including writing, editing, and designing visually appealing materials;
4. Familiarity with social media platforms, content management systems, and media monitoring tools;
5. Analytical mindset, Strategic thinking and ability to contribute to the development of communication plans that align with business objectives.;
6. Strong interpersonal skills and the ability to build relationships with stakeholders, media contacts, and colleagues;
7. Exceptional organizational skills with the ability to manage multiple projects and deadlines simultaneously;
8. Experience with crisis communication and managing sensitive issues in a professional manner;
9. Knowledge of data center industry trends and technologies is advantageous.
