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Hybrid Email Marketing Administrator

Vue School  ·  nan, · Hybrid

About the job

?? Hello!


We are BitterBrains, the company behind the popular learning platforms Vue School and Mastering Nuxt. We are also proud organizers of Vue.js events, including Nuxt Nation, Vue.js Nation, and Vue Forge. This year, we launched the Official Vue.js Certification program, in partnership with Evan You and the Vue.js team.


Since 2016, we've had the privilege of helping over 160,000 developers learn Vue.js and other web technologies and creating an online community of 500,000 developers with over 1 million annual users.


We take pride in making education accessible and available everywhere around the world. Our mission is to continue spreading knowledge and making developers’ life easier.


? What we are looking for


Vue School is actively seeking a detail-oriented Email Marketing Administrator with a knack for copywriting to work closely with our Email Marketing Specialist in managing, preparing, and launching impactful email campaigns. Designed for individuals looking to enter the realm of email marketing, this role involves contributing to lead generation, conversion, and customer retention efforts.


Your primary responsibility will be crafting and launching email campaigns, conducting A/B tests, collecting valuable statistics, and learning and executing new initiatives related to email marketing.


The successful candidate will need to be detail-oriented and highly organized in managing email campaigns and workflows.


This is an excellent opportunity to learn and grow within the dynamic field of email marketing. With access to highly experienced colleagues, this is an ideal role for someone looking to develop and grow their existing email-related skills


? Objectives and Responsibilities of this role


  • Create email scheduling plans
  • Load and schedule emails in Customer.io and Drip
  • Create required segments
  • Perform email testing (delivery, preview, spam)
  • Monitor results; collect and report on sending statistics
  • Analyze and update subject lines & preheaders
  • Run A/B tests (subject lines, content, sending times, and calls-to-action to optimize campaign performance)
  • Create automation workflows
  • Author emails where necessary


✅ Required skills and qualifications


  • Marketing qualification or relevant work experience
  • Minimum 1 year of experience in email marketing or marketing automation
  • Copywriting skills
  • Experience with email marketing platforms, preferably Drip and/or Customer.io
  • Familiarity with internal messaging tools, preferably Slack
  • Familiarity with task tracking, preferably Asana
  • Really results and data-driven with good analytical skills
  • Ability to work accurately and within deadlines
  • Has amazing attention to detail
  • Logical thinking
  • Excellent English communication skills, both verbal and written
  • Experience with other customer communications mediums such as in-app or web notifications is advantageous
  • Can handle repetitive tasks without losing interest or concentration
  • Great PC skills
  • A little bit of geekiness would be good.


✅ To be successful in this role


  • Meticulous and resilient
  • Tech Savvy
  • Exceptionally Creative
  • Have an eye for detail
  • Very organised
  • A good communicator (verbal and written)
  • Comfortable using various types of technology
  • A fast learner
  • Energetic and positive
  • Able to work independently
  • Extremely passionate about your work


? You need


  • Reliable internet connection - (all meetings and work is done online)
  • Suitable home infrastructure to work uninterruptedly
  • Experience working remotely


? What we offer


  • Work with brand customers love
  • Work with modern technologies
  • Competitive salary and performance bonus structure
  • Budget for training, equipment, and professional development
  • Full-time remote position on a long-term contract basis
  • Company-wide target bonus of up to 12%
  • Flexible paid time off for work-life balance
  • Paid time off during local bank holidays
  • Participation in the annual company workcation trip ?
  • The chance to be part of a small team of exceptional individuals based around the world
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